Please check the full survey article from the link below.
[View Details]
Actindi Inc. (Shinagawa-ku, Tokyo, Representative Director: Takamichi Shimomoto, hereafter Actindi), which operates 'Iko-yo,' one of Japan's largest outing information sites for children, conducted a questionnaire survey on 'Children's Karaoke Debut' targeting child-rearing households at 'Iko-yo Family Lab,' which highlights realistic behaviors of parents and children through questionnaire surveys and interviews.
'Karaoke' is becoming a standard destination for outings with children. According to the questionnaire survey, the number one store for children's 'karaoke debut' was 'Manekineko' (19.1%). Furthermore, the most common reason why 'Manekineko' was chosen was 'because there is a kids' space' (41.9%).
In this release, we will introduce in detail what points child-rearing households emphasize and what kind of shops they choose when their children make their karaoke debut.
(Note) This release is a digest version. The full article introduces all survey data, including word of mouth. Please check it as well.
In addition, this survey is one of all 14 'Trend Surveys of Child-rearing Households' in the March Family Ranking. Please check it as well.
【March Child-rearing Household Reality and Prediction Survey ①~⑭】 ① Seasonal Events & Event Ranking to Try in March ② Ranking of Things You Want to Do on Hinamatsuri (Girls' Festival) ③ Ranking of Dishes Children Rejoice Over on Hinamatsuri ④ Buy or Not Buy Hina Dolls? Inheritance is the Most Common? ⑤ Children 'Don't Really Understand Kindergarten Enrollment' What are Parents Worried About? Realities of Helper Services ⑥ What is the Hardest Part of Kindergarten Enrollment Preparation? The Majority Want to Make Things by Hand ⑦ Kindergarten Preparation Items, Reuse Situation: Smart Choices Spreading!? ⑧ 'Home Study Materials & Cram School Ranking' that Parents are Currently Interested In ⑨ Weekday Dinner Worries ⑩ Weekday Dinner Preparation, Realistic Worry Survey ⑪ Children's Karaoke Debut Chain Ranking (This Survey) ⑫ Want to Use for Mom Gatherings! Karaoke Ranking! ⑬ Mom & Dad's Solo Karaoke Ranking! Can Refresh! ⑭ White Day Situation for Child-rearing Households
Iko-yo Family Lab 'March Child-rearing Survey' All Surveys List
<<Children's Karaoke Debut Survey>> ▶ Karaoke Debut Store 1st Place is 'Manekineko' (19.1%) ▶ The Biggest Reason 'Manekineko' was Chosen is 'Because there is a Kids' Space' (41.9%) ▶ Convenience such as 'Close to Home' and 'Has a Parking Lot' are also Important Judgment Criteria ▶ Karaoke is Established as 'An Indoor Leisure Activity that Can Be Enjoyed Safely with Children' ▶ 【Summary】
View Full Survey
※ If you are going to post or quote the contents of this survey in various media, please contact our public relations (pr@actindi.net) before posting, and include the credit 'Survey by Iko-yo Family Lab' and the URL of the article.
Children's Karaoke Debut Chain Ranking When asked about the karaoke store (chain name) that their child used for the first time, the results were as follows.
→ For details, please see the full survey.
The Deciding Factors for Choosing a Store are 'Kids-Friendly Facilities' and 'Good Accessibility' When asked 'Reason for choosing that store for the karaoke debut' (multiple answers), the following items ranked high.
1st Place: Because there is a kids' space (41.9%) The most common answer was 'Because there is a kids' space.' It can be seen that the fact that it is a soundproof private room space, yet equipped with facilities that children can enjoy without getting bored, gives a push to their karaoke debut.
2nd Place: Because it's close to home (39.3%) Following closely was 'Because it's close to home.' When going out with small children, the short travel time seems to be a major source of relief. 'Manekineko,' which ranked 1st, has the largest number of stores, and it can be seen that it is close and familiar to many families.
FACT BOX
- Source: PR TIMES
- Category: News