Bag Brand "HaNT" Opens First Permanent Store at Isetan Suitcase in Shinjuku

Ace Co., Ltd., a major Japanese bag manufacturer, has announced the first permanent retail presence for its brand "HaNT" (Have a Nice Time) at the new "Isetan Suitcase" floor opening in Isetan Kaikan, connected to Isetan Shinjuku, on April 15, 2026. HaNT is developed by a team of female employees focusing on "what they truly want." The store will feature the popular "KoKoNT" series, which has seen sales 2.7 times higher than its predecessor. Known for its slim profile and convenient L-shaped front opening, the KoKoNT series is designed for ease of use in crowded tourist spots or compact hotel rooms. Prices range from 41,800 yen to 50,600 yen depending on size.