Announcing the Prefecture with the Highest Average Viewership per Person for "【Oshi no Ko】" on ABEMA from January to March 2026: Which Prefecture Ranked First, Surpassing Toyama and Aomori?

The new future TV "ABEMA" announces the TOP 5 prefectures with the highest average viewership per person for "【Oshi no Ko】" from January to March 2026.

This ranking is based on the total viewership of all series of "【Oshi no Ko】" distributed on "ABEMA" from January 1, 2026, to March 10, 2026, including real-time and on-demand streaming (※). This is the first time the TOP 5 prefectures with the highest average viewership per person have been announced.

※Calculated viewership per viewer in each prefecture during the period from January 1, 2026, to March 10, 2026.

▼ "【Oshi no Ko】" 2026 January-March Prefectural Average Viewership per Person Ranking

1st Place: Nagano Prefecture

2nd Place: Toyama Prefecture

3rd Place: Aomori Prefecture

4th Place: Niigata Prefecture

5th Place: Iwate Prefecture

"【Oshi no Ko】" is a popular work based on the manga by Aka Akasaka (original) and Mengo Yokoyari (illustrations), serialized in "Weekly Young Jump" (Shueisha), with a total circulation of over 25 million copies worldwide (including digital). The story begins when Gorou, who works as an obstetrician-gynecologist in a provincial city, is reincarnated as the child of his "oshi" (favorite) idol, Ai. It depicts the mystery surrounding Ai's sudden death, Aqua's revenge, and the behind-the-scenes world of the entertainment industry. The first season of the TV anime aired in April 2023, and the second season in July 2024, gaining significant attention and dominating social media trends with its novel setting and shocking developments set in the entertainment world. The third season, which began airing in January 2026, also garnered considerable attention.

The prefecture with the highest average viewership per person for "【Oshi no Ko】" on "ABEMA" from January to March 2026 was "Nagano Prefecture." Among the top 5 prefectures, some, compared to Tokyo, have fewer commercial broadcasters, leading to differences in broadcast times for the latest episodes of the anime.

In response, "ABEMA" is offering simultaneous terrestrial broadcast and the fastest exclusive free streaming of the third season every Wednesday at 11 PM. Furthermore, throughout the third season's broadcast period, all episodes from the first to the third season have been available for free. The final episode of the third season, streamed on Wednesday, March 25th, can be watched for free for one week after broadcast. "ABEMA" will continue to provide unique viewing experiences, allowing viewers nationwide to watch the latest episodes simultaneously with terrestrial broadcasts, free of charge, regardless of regional broadcasting environments.

■ "【Oshi no Ko】" Season 3 Simultaneous Terrestrial & Fastest Exclusive Streaming

Final Episode URL: https://abema.tv/video/episode/25-240_s3_p35

・ Watch all episodes from Season 1 to the latest of Season 3 for free during the Season 3 broadcast period!

Program URL: https://abema.tv/video/title/25-240

【Work Overview】

〈INTRODUCTION〉

The story moves to a new stage──

Six months after the release of "POP IN 2".

Thanks to MEM-cho's efforts, B-Komachi is on the verge of breaking through.

Aqua is steadily pursuing a career as a multi-talent, and Akane as a skilled actress.

Meanwhile, Kana has lost her former brightness.

And Ruby climbs the entertainment world, pursuing the truth behind the deaths of Ai and Gorou.

────Using lies as a weapon.

＜CAST＞

Aqua: Takeo Otsuka

Ruby: Yurie Ikoma

Kana Arima: Megumi Pan

Akane Kurokawa: Manaka Iwami

MEM-cho: Rumi Okubo

Ai: Rie Takahashi

＜STAFF＞

Original Work: Aka Akasaka x Mengo Yokoyari (Published by Shueisha Young Jump Comics)

Director: Daisuke Hiraoka

Series Composition: Jin Tanaka

Character Design: Kanna Hirayama

Chief Animation Director: Kanna Hirayama, Ayaka Muroga, Kimihiko Mizuno, Shuri, Rina Morita, Haruka Inade, Kanno Nishiki

Main Animator: Kenji Sawada

Art Director: Tetsuya Usami (STUDIO EASTER)

Art Setting: Kota Mizumoto (STUDIO EASTER)

Color Design: Akane Ashihara

Director of Photography: Takafumi Kuwano

Editor: Kentaro Tsubone

Music: Takuro Iga

Sound Director: Takeshi Takadera

Sound Effects: Kiyotaka Kawada

Animation Production: Doga Kobo

Official HP: https://ichigoproduction.com/

※When using images, please include the following credits:

【(C)AbemaTV,Inc.】

【(C) Aka Akasaka x Mengo Yokoyari / Shueisha, "【Oshi no Ko】" Production Committee】

■ About "ABEMA"

"ABEMA" is a video distribution service aiming for television innovation, operating as "New Future TV" and celebrating its 10th anniversary on April 11, 2026. Since its launch, it has been an internet television service that can be enjoyed for free and without registration, offering approximately 25 channels 24/7, including news channels with 24-hour programming, original dramas, romance reality shows, variety shows, anime, and sports, all pursuing "highest quality or uniqueness."

In addition to having the No. 1 number of original episodes in Japan among domestic video services (※), it offers a rich lineup of highly anticipated new movies, popular domestic and international dramas, trending anime, as well as sports broadcasts and online live events. Viewers can enjoy content anytime, regardless of time constraints, whether on TV or on-demand. Through a viewing experience that is not bound by location, available on smartphones, PCs, tablets, and TV devices, ABEMA continues to provide content that caters to diverse lifestyles.

Furthermore, "ABEMA Premium" at ¥1,080 (tax included) per month offers exclusive features and content, while "ABEMA Premium with Ads" at ¥580 (tax included) per month allows viewing of "ABEMA Premium" exclusive content with advertisements.

(※) As of November 2025, self-researched.

Please check official social media for the latest information.

New Future TV "ABEMA" where you can enjoy free videos and trending content (https://abema.tv/)

To commemorate its 10th anniversary, "ABEMA" will be rolling out various campaigns throughout the year to celebrate, including special programs and the "ABEMA 10th Anniversary Free Grand Thanksgiving Festival." Please look forward to "ABEMA's" 10th anniversary.

"ABEMA" 10th Anniversary Site URL: https://contents-abema.com/10th/