Commercial Vehicle Specialized Online Buying/Selling Platform "Truck Ohkoku" Appoints Talent Yoko Kumada as Ambassador for New Service; Official Announcement at Japan Truck Show 2026
Truck Ohkoku, a commercial vehicle online platform, announced the development of a new service for logistics and construction industry managers, appointing talent Yoko Kumada as its ambassador. The new service details will be officially unveiled on May 13, 2026, the day before the Japan Truck Show 2026.
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- 📰 Published: May 1, 2026 at 22:00
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Truck Ohkoku Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, Representative: Kazuo Tsushima), which operates "Truck Ohkoku," an online platform specializing in the buying and selling of commercial vehicles, is pleased to announce that it is currently developing a new service aimed at business owners in the logistics and construction industries. Concurrently, we are also announcing that talent Yoko Kumada has been appointed as the ambassador for this new service.
The official details of the new service will be revealed on Wednesday, May 13, 2026, the day before the opening of "Japan Truck Show 2026."
■ About the New Service
Our company has been developing this new service in response to direct feedback from the field, addressing the "loneliness and miscellaneous tasks" that business owners in the logistics and construction industries face daily. This includes late-night administrative work and the burden of making critical management decisions alone. We kindly ask for your anticipation as the full details of the service will be officially announced on May 13th, the day before the exhibition.
■ Yoko Kumada Appointed as Ambassador
Talent Yoko Kumada will assume the role of ambassador for the new service. Since her appointment as "Truck Ohkoku" ambassador in 2024, Ms. Kumada has actively served as an ambassador across all services provided by our company. Her roles have included being a personality on the radio program "Truck Ohkoku's 'Boo!Boo!Boo!'" (Radio Nippon), appearing on the YouTube program "Truck Ohkoku's 'Boo!Boo!Boo! Plus'," featuring visually on our service website, and serving as the model for the AI digital human "AI Kuma-chan." Given this deep involvement and understanding of the industry, she will continue her ambassadorship for the new service as well.
The new service will prominently feature Ms. Kumada's voice and unique character, aiming to create an experience that makes site managers "want to interact with it every day" and "feel they can rely on it."
■ Highlights at Japan Truck Show 2026
At our booth, we will be conducting demonstrations where visitors can experience the new service firsthand. Attendees will also have the opportunity to try out the service and register on the spot. We warmly invite you to visit our booth.
Exhibition Name: Japan Truck Show 2026
Dates: May 14 (Thursday) to May 16 (Saturday), 2026, from 10:00 to 18:00 (ends at 17:00 on the final day)
Venue: Pacifico Yokohama
Exhibition Booth Number: B-35
Organizer: International Logistics Comprehensive Research Institute
Official Exhibition Website: https://truck-show.jp/
■ About "Truck Ohkoku," the Online Platform Specializing in Commercial Vehicles
"Truck Ohkoku" is an online platform specializing in commercial vehicles that offers buying and selling services for a wide range of commercial vehicles, from small, medium, and large trucks to light construction machinery and buses. We provide free test drives and appraisal services, available nationwide. In addition to handling the procedures for buying and selling, we also manage the complex administrative tasks associated with sales activities, thereby supporting both users and dealerships.
Cost Reduction Through One-Stop, Direct Transactions
By consistently handling everything from procurement to sales in-house, we eliminate intermediate margins. This strategy allows us to achieve both high-price purchases and sales at "super-low prices."
Overwhelming Inventory and Nationwide Delivery System
We continuously maintain an inventory of several thousand vehicles, ranging from small to large, including specialized vehicles. We ensure prompt delivery anywhere in Japan, encompassing both mainland and remote islands.
Thorough Quality Control by Professionals
Our specialized staff, holding appraisal licenses, rigorously inspect each vehicle. Before delivery, dedicated personnel conduct thorough inspections and cleaning, striving to provide safe and comfortable vehicles.
Diverse Business Support
Beyond vehicle trading, we develop solutions that cater to the diverse needs of the transportation and construction industries. These include "Leaseback" for financing without divesting trucks, driver recruitment support, and parts sales.
■ About "Truck Ohkoku" Series Businesses
・Financing Solution "Truck Ohkoku Leaseback"
"Truck Ohkoku Leaseback" is a financing service where "Truck Ohkoku" purchases a truck owned by a customer, and then the customer can continue to use the vehicle under a lease agreement. By liquefying assets, businesses can quickly secure necessary cash for operations without interrupting their work.
Site URL: https://www.55truck.com/service/lease_back/
・Job Posting Service Specialized in Logistics, Construction, and Manufacturing Industries "Truck Ohkoku TenShoku"
This is a job site exclusively for the logistics, construction, and manufacturing industries. Leveraging years of industry experience gained from operating the commercial vehicle specialized online platform "Truck Ohkoku," it supports the matching of job seekers with recruiting companies, providing a venue where people and jobs connect. Job postings are free, and there are no additional fees based on the number of applications.
Site URL: (empty)
The official details of the new service will be revealed on Wednesday, May 13, 2026, the day before the opening of "Japan Truck Show 2026."
■ About the New Service
Our company has been developing this new service in response to direct feedback from the field, addressing the "loneliness and miscellaneous tasks" that business owners in the logistics and construction industries face daily. This includes late-night administrative work and the burden of making critical management decisions alone. We kindly ask for your anticipation as the full details of the service will be officially announced on May 13th, the day before the exhibition.
■ Yoko Kumada Appointed as Ambassador
Talent Yoko Kumada will assume the role of ambassador for the new service. Since her appointment as "Truck Ohkoku" ambassador in 2024, Ms. Kumada has actively served as an ambassador across all services provided by our company. Her roles have included being a personality on the radio program "Truck Ohkoku's 'Boo!Boo!Boo!'" (Radio Nippon), appearing on the YouTube program "Truck Ohkoku's 'Boo!Boo!Boo! Plus'," featuring visually on our service website, and serving as the model for the AI digital human "AI Kuma-chan." Given this deep involvement and understanding of the industry, she will continue her ambassadorship for the new service as well.
The new service will prominently feature Ms. Kumada's voice and unique character, aiming to create an experience that makes site managers "want to interact with it every day" and "feel they can rely on it."
■ Highlights at Japan Truck Show 2026
At our booth, we will be conducting demonstrations where visitors can experience the new service firsthand. Attendees will also have the opportunity to try out the service and register on the spot. We warmly invite you to visit our booth.
Exhibition Name: Japan Truck Show 2026
Dates: May 14 (Thursday) to May 16 (Saturday), 2026, from 10:00 to 18:00 (ends at 17:00 on the final day)
Venue: Pacifico Yokohama
Exhibition Booth Number: B-35
Organizer: International Logistics Comprehensive Research Institute
Official Exhibition Website: https://truck-show.jp/
■ About "Truck Ohkoku," the Online Platform Specializing in Commercial Vehicles
"Truck Ohkoku" is an online platform specializing in commercial vehicles that offers buying and selling services for a wide range of commercial vehicles, from small, medium, and large trucks to light construction machinery and buses. We provide free test drives and appraisal services, available nationwide. In addition to handling the procedures for buying and selling, we also manage the complex administrative tasks associated with sales activities, thereby supporting both users and dealerships.
Cost Reduction Through One-Stop, Direct Transactions
By consistently handling everything from procurement to sales in-house, we eliminate intermediate margins. This strategy allows us to achieve both high-price purchases and sales at "super-low prices."
Overwhelming Inventory and Nationwide Delivery System
We continuously maintain an inventory of several thousand vehicles, ranging from small to large, including specialized vehicles. We ensure prompt delivery anywhere in Japan, encompassing both mainland and remote islands.
Thorough Quality Control by Professionals
Our specialized staff, holding appraisal licenses, rigorously inspect each vehicle. Before delivery, dedicated personnel conduct thorough inspections and cleaning, striving to provide safe and comfortable vehicles.
Diverse Business Support
Beyond vehicle trading, we develop solutions that cater to the diverse needs of the transportation and construction industries. These include "Leaseback" for financing without divesting trucks, driver recruitment support, and parts sales.
■ About "Truck Ohkoku" Series Businesses
・Financing Solution "Truck Ohkoku Leaseback"
"Truck Ohkoku Leaseback" is a financing service where "Truck Ohkoku" purchases a truck owned by a customer, and then the customer can continue to use the vehicle under a lease agreement. By liquefying assets, businesses can quickly secure necessary cash for operations without interrupting their work.
Site URL: https://www.55truck.com/service/lease_back/
・Job Posting Service Specialized in Logistics, Construction, and Manufacturing Industries "Truck Ohkoku TenShoku"
This is a job site exclusively for the logistics, construction, and manufacturing industries. Leveraging years of industry experience gained from operating the commercial vehicle specialized online platform "Truck Ohkoku," it supports the matching of job seekers with recruiting companies, providing a venue where people and jobs connect. Job postings are free, and there are no additional fees based on the number of applications.
Site URL: (empty)