[Ehime/Matsuyama] P・SPO to make its first appearance at the Oshiroyama Spring Festival, participating in a major event expecting 180,000 visitors over two days
Key facts
- [Ehime/Matsuyama] P・SPO to make its first appearance at the Oshiroyama Spring Festival, participating in a major event expecting 180,000 visitors over two days
- P・SPO will make its first appearance at the Matsuyama Oshiroyama Spring Festival, selling pork franks.
- Date: March 29, 2026
Direct answer
P・SPO will make its first appearance at the Matsuyama Oshiroyama Spring Festival, selling pork franks.
- Citation
- [Ehime/Matsuyama] P・SPO to make its first appearance at the Oshiroyama Spring Festival, participating in a major event expecting 180,000 visitors over two days (March 29, 2026)
- Source
- PR Times
- Date
- March 29, 2026
P・SPO will make its first appearance at the Matsuyama Oshiroyama Spring Festival, selling pork franks.
📋 Article Processing Timeline
- 📰 Published: March 29, 2026 at 17:18
- 🤖 AI Analyzed: May 26, 2026 at 21:27 (1396h 9m after Published)

"P・SPO," a fitness brand operated by Mifuku Holdings Co., Ltd. (Headquarters: Matsuyama City, Ehime Prefecture), will make its first appearance at the "Oshiroyama Spring Festival," which will be held in Matsuyama City on Saturday, April 4, and Sunday, April 5, 2026, and is expected to attract approximately 180,000 visitors over the two days.
At this event, we will be selling pork franks in the "Umai-mon Festival" (Delicious Food Festival) area.
■ P・SPO's First Appearance at the Oshiroyama Spring Festival
P・SPO is participating in this event as a sponsor and exhibitor. This initiative is part of our efforts to create touchpoints with visitors in central Matsuyama and contribute to the vibrancy of the city.
■ A Major Event Expecting Approximately 180,000 Visitors Over Two Days
The event is expected to draw approximately 180,000 visitors over the two days, with about 45 companies scheduled to have booths.

■ Selling Pork Franks
At our booth, we will be selling pork franks to visitors. The planned price is 300 yen for one and 500 yen for two.
※ Special discount coupons valid for the day will also be distributed.
■ Event Details
Location: Umai-mon Festival Area
Sales Hours:
・Saturday, April 4, 2026: 11:00 - 18:00
・Sunday, April 5, 2026: 11:00 - 16:00
■ About P・SPO
P・SPO is a 24-hour fitness brand primarily operating in Ehime Prefecture. In addition to gyms, we offer a variety of services including cafes, relaxation, and food and beverage, working to build community-based wellness hubs.

■ Company Overview
FAQ
What is the name of the fitness brand making its debut at the Oshiroyama Spring Festival in Matsuyama City in 2026?
The fitness brand making its debut at the Oshiroyama Spring Festival in Matsuyama City in 2026 is P・SPO, operated by Mifuku Holdings Co., Ltd.
When and where will the Oshiroyama Spring Festival take place, and how many visitors are expected?
The Oshiroyama Spring Festival will take place in Matsuyama City on April 4 and 5, 2026, and is expected to attract approximately 180,000 visitors over the two days.
What role does P・SPO have at the Oshiroyama Spring Festival, and what is its goal?
P・SPO is participating as both a sponsor and exhibitor at the Oshiroyama Spring Festival to create visitor touchpoints and contribute to the vibrancy of central Matsuyama City.
What food item will P・SPO sell at the Umai-mon Festival area, and what are the prices?
P・SPO will sell pork franks at the Umai-mon Festival area for 300 yen each or 500 yen for two, with special discount coupons available on the event day.
How many companies are scheduled to have booths at the Oshiroyama Spring Festival in 2026?
Approximately 45 companies are scheduled to have booths at the Oshiroyama Spring Festival in Matsuyama City on April 4 and 5, 2026.