Cow Brand Mutenka Face Care Launches Photo Drama Promotion Featuring Yoshiteru Yoshizawa

Featuring Yoshiteru Yoshizawa, Leader of 'Genjibu'

Cow Brand Soap Kyoshinsha Co., Ltd. is launching a participative campaign on official X featuring Yoshiteru Yoshizawa, leader of the dance and vocal group 'Genjibu' (Genin wa Jibun ni Aru.), to increase awareness of its widely discussed 'Cow Brand Mutenka' face care series.

By following the official X account and reposting the campaign, users will randomly receive content from the photo drama '#Kimi no Iru Fukei.' This visual drama uses single images and dialogue to express relationships that are bittersweet and full of suspense, like mutual unrequited love.

Participants have a chance to win the face care series, and those who quote-repost can win a signed Polaroid of Yoshiteru Yoshizawa.

'A Story That Expands as You Participate' - Experiential Photo Drama Project - Phase 1: May 25 (Mon) - June 7 (Sun) - Phase 2: June 8 (Mon) - June 21 (Sun)

The project unfolds in two phases with a total of 12 patterns. With each repost, users receive different scenes, creating unique narrative experiences.

Profile: Yoshiteru Yoshizawa Born July 12, 2003, in Tokyo. Affiliated with Stardust Promotion. He is active as an actor in films and dramas, as well as a member of his group.

About 'Cow Brand Mutenka' Established in 1998, the series follows the philosophy of 'Always Gentle.' It is a skincare line with a 'mutenka' (additive-free) formula containing the same moisturizing components found in human skin.