Cafe au Lait Taps Nogizaka46's Mao Ioki and Iroha Okuda for "Cafe au Lait is Best in the Morning: Tell Us! Morning Bite Big Survey" Campaign Starting July 1st (Wed)

Ezaki Glico Co., Ltd. will launch the "Cafe au Lait is Best in the Morning: Tell Us! Morning Bite Big Survey" campaign on July 1st, 2026, featuring Mao Ioki and Iroha Okuda of Nogizaka46, for its "Cafe au Lait" brand. Additionally, a special campaign for "Cafe au Lait Day" will be held on August 1st, 2026.

"Cafe au Lait," launched in 1979, is a long-selling brand that offers a well-balanced blend of mellow milk and carefully extracted, aromatic coffee. It has been enjoyed by many customers through various initiatives, including the establishment of August 1st as "Cafe au Lait Day" in 2012.

"Cafe au Lait" will continue to deliver gentle moments of respite in the morning to those with busy lives.

"Cafe au Lait is Best in the Morning: Tell Us! Morning Bite Big Survey" Campaign Overview

This campaign allows participants to vote for their "perfect morning Cafe au Lait for today" from four products in the "Cafe au Lait" brand ("Cafe au Lait ORIGINAL," "Cafe au Lait Rich Milk," "Cafe au Lait Strong Coffee," "Cafe au Lait No Sugar") and apply by sharing their vote on X. The campaign runs from July 1st, 2026 (Wed) to July 31st, 2026 (Fri).

Furthermore, starting from the campaign launch, campaign images and videos featuring Nogizaka46's Mao Ioki and Iroha Okuda will be distributed on the campaign website and the official "Cafe au Lait" X account, conveying the world of "Cafe au Lait gently brightens Japanese mornings."

For details, please check the campaign website.

"Cafe au Lait is Best in the Morning: Tell Us! Morning Bite Big Survey" Campaign Site

https://go.glico.com/w9fdk

[Prizes] Cafe au Lait 4-type set (2 bottles of each type) + Mao Ioki & Iroha Okuda Original QUO Card (¥810 value) for 81 winners

Cafe au Lait 4-type set (2 bottles of each type) Original QUO Card

[How to Apply] STEP 1: Follow the official "Cafe au Lait" X account STEP 2: Choose and vote for one "Cafe au Lait" product and your current prefecture on the campaign website STEP 3: Share your vote on X to complete your application

[Application Period] July 1st, 2026 (Wed) 11:30 AM – July 31st, 2026 (Fri) 11:59 PM

"Cafe au Lait Day" Limited Follow & Repost Campaign Overview

To enter this campaign, simply follow the official "Cafe au Lait" X account and repost the "Cafe au Lait Day" announcement post on August 1st, 2026 (Sat).

For details, please check the post from the official "Cafe au Lait" X account on August 1st, 2026 (Sat).

https://x.com/glico_cafeore (@glico_cafeore)

[Prizes] Cafe au Lait 4-type set (2 bottles of each type) + Mao Ioki & Iroha Okuda Original Coasters for 81 winners

Cafe au Lait 4-type set (2 bottles of each type) Original Coasters

[How to Apply] STEP 1: Follow the official "Cafe au Lait" X account STEP 2: Repost the announcement post from the official "Cafe au Lait" X account to complete your application

[Application Period] August 1st, 2026 (Sat) 08:01 AM – August 1st, 2026 (Sat) 11:59 PM

August 1st is Cafe au Lait Day

"Cafe au Lait" is a product that balances mellow milk with carefully extracted, aromatic coffee. As "Cafe au Lait" is positioned between milk and coffee, August 1st was designated as "Cafe au Lait Day" as it falls exactly between "Milk Day" on June 1st*1 and "Coffee Day" on October 1st*2.

*1 June 1st "World Milk Day" established by the Food and Agriculture Organization of the United Nations (FAO) *2 October 1st "Coffee Day" established by the All Japan Coffee Association

About Nogizaka46's Mao Ioki and Iroha Okuda

Mao Ioki

Born July 29th, 2005. From Hyogo Prefecture. Height 166cm. Joined Nogizaka46 as a 5th generation member in February 2022. She is active in various fields, including appearing in multiple TV commercials individually, serving as a radio MC, and being appointed "Club 30th Anniversary Ambassador" for Vissel Kobe.

(Comment)

I am Mao Ioki, and I have been appointed as the supporter for Cafe au Lait Day. I was so happy when I heard that the guitar unit I'm active in with Iroha Okuda, named "Cafe au Lait," would actually lead to work with Cafe au Lait! Let's drink a lot this summer and get through the hot days!!

https://www.nogizaka46.com/s/n46/artist/55396?ima=2300

Iroha Okuda

Born August 20th, 2005. From Chiba Prefecture. Height 157cm. Joined Nogizaka46 as a 5th generation member in February 2022. She has a reputation for her acting and singing skills, having appeared in musicals such as "Romeo and Juliet" and "1789: The Lovers of the Bastille," and starring in "Lady Bess."

(Comment)

Cafe au Lait has been a part of my life since I was little. Our Nogizaka46 unit "Cafe au Lait" has arrived to deliver this drink, packed with various delicious flavors and meticulous attention to detail, to more people! Let's get through this summer together with Cafe au Lait~

https://www.nogizaka46.com/s/n46/artist/55394?ima=3042

Product Overview

Brand Site: https://www.cafeore.jp/info/

X: https://x.com/glico_cafeore (@glico_cafeore)

*3 "Sweetness Extraction Method" refers to a method that extracts sweetness from milk by breaking down sugars contained in raw milk and dairy products. *4 32% of the coffee used