Zen Place Launches '4-Month Complete Starter Program' on July 1, Offering PRIME Plan and Another for Lifelong Self-Maintenance Learning and Habits

ZEN PLACE Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; CEO: Shigehiko Ozaki), which operates 'zen place'—Japan's largest specialized Pilates and yoga studio with 150 domestic locations and over 1,000 instructors—announces the launch of the '4-Month Complete Starter Program' for Pilates beginners on Wednesday, July 1, 2026.

This program is a four-month course combining machine private lessons, mat group classes, reformer group sessions, and online lessons. It supports participants in deepening their understanding of the body and restoring their natural physical and mental state by following a pre-designed schedule, eliminating confusion in lesson selection. At the start of the program, participants undergo 'Initial Analysis,' which visualizes their physical condition. Combined with autonomic nervous system balance analysis and counseling, this helps participants engage with their body and mind for sustained practice.

No more confusion about how to attend: The '4-Month Complete Starter Program' integrates a full four months of lesson planning.

Background of Development

"Lacking motivation" or "feeling heavy in the morning" might not be due to fatigue, but rather a low arousal state—being 'unawakened.' Zen place's Pilates methodology, Neural Circuit Design, retrains neural circuits through the 'vertical axis' connecting the brainstem, spinal cord, spine, hara (center of gravity), hip joints, and soles of the feet. Using a triple approach that simultaneously targets the body, brain, and autonomic nervous system, it restores the body and mind to their natural state.

The 4-Month Complete Starter Program is designed for the most efficient journey. Upon enrollment, participants receive the 'Initial Analysis'—normally a paid service—at no extra cost, visualizing their current state with data. Educators then tailor lesson plans to each individual.

After four months, participants gain more than just a transformed body. They acquire self-maintenance learning and habits—foundations that support them for life.

Four Reasons to Choose the 4-Month Complete Starter Program

① Program Based on 'Neural Circuit Design' Through the Vertical Axis

Based on Neural Circuit Design principles, the program simultaneously targets the body, brain, and autonomic nervous system (triple approach). It is pre-designed to guide participants toward an 'awakened body' within four months.

② Data-Driven 'Initial Analysis' to Identify Starting Point

The normally paid 'Initial Analysis' is included at no extra cost. By visualizing physical condition, educators use the data to create personalized lesson plans.

③ Optimal Combination of Machine Private and Mat Group Lessons

Learn correct movements in machine private sessions, then reinforce and internalize them through repetition in mat group classes. This combination represents zen place's highest efficiency design.

④ Progress Visualization Every 4 Weeks and Post-Graduation Continuation Plans

Progress is tracked at four-week milestones. Changes are quantified through autonomic nervous system balance analysis (Total Power TP measurement). After graduation, participants receive support for habit formation, including 10% off the first month for 'Mat Free' or 'PV4' memberships, and 20% off when purchasing a 40-session ticket simultaneously.

Why Both Machine Private and Mat Group Lessons Are Included

[Program Contents]

- Machine Private - Mat Group - Reformer Group - Online - Initial Analysis - Autonomic Nervous System Balance Analysis

Why are both machine private and mat group lessons included? Each has a distinct role. Combining both maximizes the effectiveness of Pilates.

A New Habit for Adults: About the Pilates-Only Studio 'zen place pilates'

Discover flexible body and mind from age 50—At zen place, suitable for beginners, seniors, and men, we offer a range of Pilates classes: 'Machine Group Lessons' using reformers and other Pilates equipment, easy-to-maintain 'Mat Group Lessons,' and customizable 'Machine Private Lessons,' all tailored to individual levels and schedules.

Educators (instructors) with world-class qualifications and extensive experience deliver personalized lessons based on each participant's goals and level, ensuring everyone finds the right approach.

About zen place Pilates & Yoga

Zen place is Japan's largest specialized Pilates and yoga studio, with 150 domestic locations and over 1,000 instructors trained to international standards.

Since its founding in 2004, zen place has led the global Pilates and yoga industry by partnering with top-tier instructors and organizations, including Balanced Body®, the world's leading Pilates equipment manufacturer. Through these collaborations, zen place delivers world-class lessons.

By providing direct learning opportunities from elite global instructors, zen place deepens awareness and understanding, supporting well-being through scientifically validated Pilates and yoga based on brain conceptualization and neural systems.

Zen place's 'Future Vision'

Future Vision — Imagine Your Future

Imagine yourself one year, three years, ten years from now.

What do you want to become?

Do you want to live more joyfully, with a more positive mindset?

Improve work or sports performance?

Walk on your own two feet at any age? Stay beautiful?

Or alleviate headaches, shoulder stiffness, back pain, allergies, hay fever,

insomnia, depression, menstrual pain, menopausal symptoms, infertility…

Want to improve various pains and concerns?

One year, three years, ten years from now,

Can you imagine being someone you admire?

Can you imagine liking yourself more than you do today?

Zen place supports you in achieving

the 'future self and state' you envision—and beyond.

Did you know your mental state affects your body, your physical state affects your mind,

and your brain connects them all?

Zen place's Pilates and yoga

is not just fitness or body shaping—it's Pilates and yoga that transforms the mind.

It's a mindful movement that unites mind, body, and brain,

focusing awareness on subtle details and control—

a 'search for sensation.'

Without comparing to others, get to know yourself,

notice your gradual improvement, and find joy in your growth.

Become a better person, live a truly fulfilling life.

ZEN PLACE Co., Ltd. Company Overview

Company Name

ZEN PLACE Co., Ltd.

Representative

CEO Shigehiko Ozaki

Capital

50 million yen

Industry

Healthcare / Service

Business Activities

Operation of Pilates and yoga studios, training courses, and w