[Momojiribijin] POP UP Sales Start July 3 (Fri) - Peach Sweets Specialty Store Lands in Tokushima Prefecture Again

Momojiribijin, the peach sweets specialty store holding a POP UP sale this time. *Image is for illustrative purposes.

UNI Co., Ltd. (Head Office: Himeji City, Hyogo Prefecture, Representative Director: Naoya Okamoto), which operates "Ice wa Betsubara" and "77Sweets shop," will begin POP UP sales of the peach sweets specialty store "Momojiribijin" from July 3, 2026 (Fri) inside Ice wa Betsubara Aeon Tokushima store.

"Momojiribijin" is a limited-time summer POP UP brand that offers sweets made with carefully selected domestic peaches, allowing customers to fully enjoy the juicy sweetness of the peaches themselves. This will be the second POP UP sale in Tokushima Prefecture, following last year, and it is a limited-time summer sweets specialty store that we hope peach lovers will enjoy.

Brand Overview

Momojiribijin, a peach sweets specialty store for peach lovers.

Concept: "The beauty of peaches that captivates you. Fresh, sweet, and melting."

"Momojiribijin" sells sweets made with a luxurious amount of carefully selected domestic peaches.

We offer products that are also visually appealing, allowing you to fully enjoy the natural beauty and juicy sweetness of peaches.

Click here for the Momojiribijin account.

Special Peach Sweets Only This Summer

Momojiribijin Parfait

This is Momojiribijin's most recommended parfait, luxuriously made with one whole peach.

It is a luxurious dish that allows you to enjoy the charm of peaches with various textures and flavors.

Whole Peach Smoothie

A luxurious drink made with one whole peach, allowing you to savor the natural deliciousness of the fruit.

It is a visually beautiful smoothie that allows you to enjoy the pulpy texture and juicy sweetness of the peach as they are.

Menu items sold at "Momojiribijin" will go on sale from July 3!

◾️ POP UP Information

Store: Ice wa Betsubara Aeon Tokushima Store

・Address: 1F Aeon Mall Tokushima, 4-1 Minamisuehirocho, Tokushima City, Tokushima Prefecture

・Business Hours: 10:00 AM - 9:00 PM

・Regular Holidays: None

Click here for the Aeon Tokushima store account.

【Company Profile & Contact Information】

・Operating Company: UNI Co., Ltd.

・Representative Director & President: Naoya Okamoto

・Business Activities: 77Sweets shop FC Headquarters, Ice wa Betsubara FC Headquarters

・Phone Number: 079-280-8005

・Contact: info@ice-betsubara.com

Click here for the homepage