SynkPort Launches as a Regional Problem-Solving Hub

## SynkPort Launches as a Regional Problem-Solving Hub

SynkPort, based in Konan, Aichi, and led by Representative Director Takuya Taniyama, has officially commenced operations as a company dedicated to solving regional challenges. The firm provides integrated support across areas including regional revitalization, DX support for local governments and corporations, education and sports support, and disaster prevention/BCP promotion.

As its first major initiative, the company has acquired the 'AR Picture Book Rally' business previously operated by Splean (based in Minato-ku, Tokyo; Representative Director: Yuu Miyahara). SynkPort plans to evolve this into an implementation model that connects regional tourism, learning, disaster awareness, and data utilization.

SynkPort serves as a bridge for the ideas and aspirations of local governments, companies, educational institutions, and residents, providing end-to-end support from planning and implementation to operational improvement. The goal is to move beyond temporary events to create sustainable ecosystems that circulate regional charm and economic value.

### Key Highlights

- SynkPort has officially launched as a regional problem-solving implementation hub.
- Providing comprehensive support across regional revitalization, DX, education/sports, and disaster prevention/BCP.
- First initiative includes the acquisition of the AR Picture Book Rally business from Splean.
- Splean will continue to provide support as a technical partner, focusing on AR/XR development and AI/data infrastructure.

### Focus Areas

SynkPort integrates functions often managed separately, such as regional revitalization, education, disaster prevention, DX, and human resource circulation. By combining tourism initiatives, DX support, and disaster mitigation strategies, the company designs executable models tailored to the specific needs of each region.

### Background of Establishment and Acquisition

Across Japan, challenges such as population decline and an aging society are putting pressure on community maintenance, economic growth, educational opportunities, and disaster resilience. These systemic issues require sustainable mechanisms that connect regional resources and information rather than isolated solutions.

With the acquisition of the AR Picture Book Rally, SynkPort strengthens its on-the-ground implementation capabilities. This program serves as a tangible demonstration of SynkPort’s cross-functional model, which will be expanded to encompass disaster prevention, education, DX, and regional economic initiatives.

### Implementation Process

SynkPort starts by organizing local issues based on resident feedback and collaborates with local government, businesses, and schools to design action plans. The process involves implementing region-specific solutions—such as events, systems, educational materials, and disaster drills—and continuing operation through ongoing impact validation and improvements.

### First Initiative: AR Picture Book Rally

The AR Picture Book Rally is a regional exploration program designed for parent-child participation, combining AR technology with narrative elements. Participants visit various spots within the region to experience AR content via smartphones or tablets, allowing them to learn about local history, culture, nature, specialties, and disaster information in an engaging format.

SynkPort positions the AR Picture Book Rally not just as an event, but as a gateway to broader regional tourism, education, disaster awareness, and data-driven initiatives. Splean will support the project as a technology partner, utilizing its expertise in AR/XR technology and AI/data infrastructure.