SPC Inc. has produced a recruitment website for the service brand "List Sotheby's International Realty" operated by List International Realty Inc., a company specializing in luxury real estate brokerage and consulting.
Furthermore, we have published an interview dialogue article related to this project on "Saiyo-Site.com," our media site for recruitment activities.
[Click here for the interview article with List International Realty Inc.]
List International Realty Inc.
List Sotheby's International Realty was considering strengthening its recruitment efforts for sales positions, aiming not just for "real estate sales" but for high-caliber individuals who understand the "business targeting the affluent."
Therefore, we redesigned the recruitment strategy with a focus on recruitment branding, positioning it as "Recruitment of Professionals Engaged in the Affluent Business."
We proposed a renewal of the recruitment website that expresses the company's worldview and values, with the concept of "The World's Pinnacle."
In this interview, we discuss the importance of recruitment branding and how to create a recruitment website that makes a company "chosen," in a dialogue format between List Sotheby's International Realty and our Representative Director, Yuta Akiyama.
Key Points Discussed in the Interview
[Recruitment Challenges]
Inability to convey the company's appeal and values
Inadequate approach to the desired talent
Failure to fully communicate the company's brand story
[Reasons for Choosing Us]
High-quality design and writing
Support for recruitment branding from a third-party perspective
Objective organization and brand expression of "corporate identity"
[Importance of Recruitment Brand Design]
Establishing an image of "business targeting the affluent" rather than "real estate sales"
Organizing recruitment branding around the concept of "The World's Pinnacle"
Precisely approaching desired talent by deliberately narrowing the target audience
[Effects of Recruitment Branding]
Acquired 3 direct hires with zero recruitment costs
Received applications from high-caliber professionals in other industries
Increased applications and interviews with a high level of company understanding
Utilized the established brand image in sales and company presentations
[Click here for the interview article with List International Realty Inc.]
Future Prospects of SPC Inc.
SPC Inc. will continue to strengthen its support centered on web production to adapt to the changing recruitment environment and maximize the results of our clients' recruitment activities. In addition to existing website production, we will support recruitment activities through multifaceted approaches such as video production for recruitment, creation of brochures for recruitment events, and marketing support to attract applicants.
Companies considering the production or renewal of their recruitment websites, or those facing challenges in their recruitment activities, are welcome to contact us.
About Recruitment Website Production
Saiyo-Site.com, offered by SPC Inc., is a web production service specializing in recruitment websites. We handle everything from dedicated recruitment sites, recruitment landing pages, job pages, to the renewal of existing recruitment sites, designing information architecture that effectively conveys the company's appeal and work environment to job seekers.
We provide support throughout the recruitment process, including recruitment branding, content creation, and post-launch operational improvements, partnering with companies to enhance their recruitment activities.
In the real estate industry, we provide integrated support for recruitment branding, recruitment website production, and content design tailored to each company's recruitment challenges and desired candidate profiles, supporting recruitment activities that effectively communicate the company's appeal and culture.
About SPC Inc.
Established in 2012 and based in Ebisu, Tokyo, SPC Inc. is a web marketing and creative company. With over 10 years of web production experience, over 1,000 consultations, and over 500 production projects, we operate under the philosophy of "Illuminating Uniqueness," supporting the enhancement of customer experience value through digital marketing and creativity.
Our services cover creative domains such as web production, LP production, video, and graphic design, as well as web marketing including SEO, advertising operations, and access analysis, branding, and full custom WordPress site production.
We provide integrated support from analysis, planning, operation, to improvement for recruitment branding and e-commerce site production.
Company Overview
Company Name: SPC Inc.
Location: Takeda Daiichi Bldg. 302, 2-3-13 Ebisu Nishi, Shibuya-ku, Tokyo 150-0021, Japan
Established: September 2012
Representative: Yuta Akiyama, Representative Director
Business Activities: Web Promotion, Web Marketing, Media Planning, System Integration, Recruitment Branding, Media Operation
URL: https://spc-jpn.co.jp/
Service List
WEB Production: https://spc-jpn.co.jp/service/creative/
WEB Marketing: https://spc-jpn.co.jp/service/marketing/
Branding: https://spc-jpn.co.jp/service/branding/
WordPress Site Production: https://spc-jpn.co.jp/service/wordpress/
Recruitment Site Production: https://spc-jpn.co.jp/saiyou/
EC Site Production: https://spc-jpn.co.jp/ec-site/
FACT BOX
- Source: PR TIMES
- Category: News
- Organizations: List Sotheby's International Realty