Handmade Glassware Brand 'SIP AND GUZZLE' Recognized by World’s Best Bars and Luxury Hotels to Exhibit at JFEX 2026 Sake & Wine Expo for the First Time

The handmade glassware brand 'SIP AND GUZZLE' will exhibit at the 'Sake & Wine EXPO' within the 6th JFEX SUMMER (International Food & Beverage Business Meeting Week), one of Japan's largest food and beverage trade shows, held at Tokyo Big Sight from June 24 (Wednesday) to June 26 (Friday), 2026.

This marks the brand's first exhibition at a trade show.

Adopted by top professionals worldwide, including the food and beverage departments of luxury hotels such as The Ritz-Carlton and Westin Hotels, 'Handshake Speakeasy' (Mexico City) ranked No.1 in 'The World's 50 Best Bars 2024', and 'Sip & Guzzle' (New York) ranked No.1 in North America in 'North America's 50 Best Bars 2026', the brand aims to open accounts and establish partnerships with B2B buyers seeking to enhance beverage experiences. At this exhibition, the entire 33-product collection will be unveiled.

■ 'Sip' and 'Guzzle'

The brand name 'SIP AND GUZZLE' originates from two ways of drinking: slowly savoring ('Sip') and casually enjoying without strain ('Guzzle'). The concept is to make beverage experiences freer, allowing seamless transitions between scenes and moods.

■ Balancing Aesthetic Beauty and Practicality at a High Level

The glasses are crafted by a leading Japanese glass designer who inherits a lineage of over 100 years of supplying glassware to renowned hotels and restaurants in Japan. They fuse innovative ideas with traditional techniques, continuously exploring beautiful forms.

This attention to detail extends beyond appearance. Designed for real use in hotels and restaurants, every aspect such as glass thickness, stem thickness, lip feel, and aroma release is meticulously considered. Production is done by glass artisans one by one using hand-blowing techniques at highly skilled workshops selected by the designer.

■ Worldwide Media Attention – 'PUNCH' Selects 'Five Glasses Defining Cocktail Bars Right Now'

In the feature 'Five Glasses Defining Cocktail Bars Right Now' by the prestigious US drink media 'PUNCH', two of the brand's products ('Tanto Bello TL' and 'Nemo 8oz') were selected among five notable glasses chosen by world-renowned bars. The brand is gaining significant attention not only from professionals but also from media covering the global drink scene.

■ Product Lineup Not to Be Missed by Buyers (Examples)

Among the 33 products popular on the official online store (https://sipandguzzle.jp/), representative series are introduced. All use lead-free crystal glass and are finished by the handiwork of glass artisans.

KASA Series, Tant Bello Series, Nautilus Series, Nemo Series

[KASA 4oz Martini] W98×H82mm, 120ml, ¥2,900 (tax included ¥3,190)
A short-stemmed martini glass inspired by the Japanese 'sakazuki' (sake cup). Born from the idea of holding the rim rather than the stem to bring to the mouth, this iconic series.

[Tanto Bello TL] W85×H111mm, 345ml, ¥2,300 (tax included ¥2,530)
A tumbler glass suitable for lemon sour, highball, gin tonic, iced coffee, and other beverages in any scene.

[Nemo 8oz] W76.5×H127mm, 240ml, ¥2,800 (tax included ¥3,080)
Characterized by a shorter stem and a larger, wider bowl compared to typical long-stemmed glasses.

[Nautilus 12oz Wine] W82×H175mm, 360ml, ¥3,200 (tax included ¥3,520)
An elegant low wine glass with a bulging bowl and narrowing rim that enhances aromas. It pairs well with food and Japanese cuisine, and is gaining attention in Japan.

New products are scheduled for release around July 2026, with continuous new product launches planned.

[Exhibition Overview]

Exhibition Name: 6th JFEX SUMMER (International Food & Beverage Business Meeting Week) 'Sake & Wine EXPO' https://www.jfex.jp/jfex/ja-jp/about/wine.html

Dates: June 24 (Wednesday) - June 26 (Friday), 2026, 10:00 - 17:00

Venue: Tokyo Big Sight (Tokyo International Exhibition Center)

Booth Number: 19-11

Target: Food and beverage departments of hotels and inns, restaurant and bar owners, major beverage and material wholesalers, department store and select shop buyers, etc.

Brand Official Website: https://sipandguzzle.jp/

Visitor registration: https://x.gd/6w4h9

[Retail Store]

BAR TIMES STORE
Full lineup of 'SIP AND GUZZLE' permanently displayed. You can see and touch the products.
Business hours: 12:00 - 17:00 (No reservation required / Open year-round except summer and year-end/new year holidays)
Address: 1F, 3-25-31 Nishi-Asakusa, Taito-ku, Tokyo 111-0035
URL: https://www.bar-times.com/contents/96862/

[Contact]

▪️ Product Inquiries
Please feel free to contact us via the CONTACT form on the EC site: https://sipandguzzle.jp/pages/contact

Product catalog can be downloaded here: https://sipandguzzle.jp/pages/catalog

▪️ Pre-arranged Business Meetings and Media Reservations
Due to expected congestion at the booth on the day of the exhibition, we recommend contacting us in advance for large-scale introductions, wholesale, OEM/collaboration consultations, and media coverage requests.
Contact: SG&Y Co., Ltd., Attn: Kato
Email: sg-glass@sgandy.jp