Party Inc. Concludes Agreement with Ashikita Town, Kumamoto Prefecture, for Regional Revitalization Utilizing Ministry of Internal Affairs and Communications' "Regional Revitalization Entrepreneur" System

Party Inc. has concluded an agreement with Ashikita Town, Kumamoto Prefecture, for regional revitalization, leveraging the Ministry of Internal Affairs and Communications' "Regional Revitalization Entrepreneur" system. Hirotaka Nagamatsu, a Party employee, was appointed, and moving forward, the company will focus on creating a related population, Furusato Nozei initiatives, and building co-creation communities with local businesses through its co-creation hub project "coen."
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  • 📰 Published: May 1, 2026 at 05:32
  • 🔍 Collected: April 30, 2026 at 21:01
  • 🤖 AI Analyzed: May 1, 2026 at 06:57 (9h 55m after Collected)
## Overview
Party Inc. (Headquarters: Setagaya-ku, Tokyo; Representative Director: Ayumu Hakura; hereinafter "Party") has concluded an agreement with Ashikita Town, Kumamoto Prefecture, for regional revitalization, utilizing the Ministry of Internal Affairs and Communications' "Regional Revitalization Entrepreneur" system.
On April 16, 2026, an appointment ceremony was held at the Ashikita Town Hall, where Party employee Hirotaka Nagamatsu received his commission.
Moving forward, we will strengthen co-creation community collaboration through the co-creation hub project "coen" and work on creating a related population, Furusato Nozei-related initiatives, and building co-creation communities with local businesses in Ashikita Town.
(Photo left: Hirotaka Nagamatsu, Party Inc.; Photo right: Kazunari Takezaki, Mayor of Ashikita Town)

## Background
Party's mission is to "continuously co-create an environment for happy self-determination," building an economy where happiness is realized through engaging spaces with like-minded colleagues.
In Ashikita Town, we have previously planned and operated events such as the "Ashikita Fireworks Festival" and the "ASHIKITA Co-creation DAY" business contest hosted by Ashikita Town, together with local residents.
Through these experiences, we confirmed a strong affinity between Ashikita Town's basic philosophy, "Everything is for the children who will lead the next generation," and Party's value of "expanding the possibilities of people and regions through co-creation," leading to the conclusion of this agreement.

## Future Initiatives
This initiative aims not only to implement one-off measures but also to create opportunities for diverse people and companies to continuously engage with Ashikita Town, increasing connections both within and outside the region, and fostering a state where new challenges continuously emerge. Party will play a role in connecting regions and cities, governments and businesses, and those who want to challenge themselves with those who want to support them, working towards sustainable regional revitalization in Ashikita Town.

Future Initiatives:
- Planning and execution of corporate Furusato Nozei
- Planning and execution of government crowdfunding
- Creation of a related population

Moving forward, through the planning and execution of corporate Furusato Nozei, we will create new connections with companies outside the town and expand continuous engagement with Ashikita Town.
Additionally, through the planning and execution of government crowdfunding, we will disseminate regional issues and challenges both within and outside the town, expanding fundraising based on empathy and a circle of support.
Furthermore, through the creation of events and business opportunities, we will work to create a related population that continuously connects with Ashikita Town, increasing the number of partners who will co-create the future of the region.

## Representative's Comment (Yuya Yanase, Director COO, Party Inc.)
My relationship with Ashikita Town began when I first visited Kumamoto Prefecture in March of last year and had the opportunity to connect with Mr. Hashiguchi of the Ashikita Town Hall.
I have had the opportunity to speak with many local governments, but among them, I felt a strong passion from the people of Ashikita Town to "make the town better." Through monthly dialogues, I became strongly attracted to the charm and potential of Ashikita Town, which led to this initiative.
Through events such as the "Ashikita Fireworks Festival" and "ASHIKITA Co-creation DAY," I have had the humble opportunity to be involved in planning and operation with the people of Ashikita Town. Through each of these opportunities, I have realized the potential to contribute to the region through co-creation.
Taking this agreement as an opportunity, while cherishing the connections we have made so far, we will carefully advance initiatives such as creating a related population, corporate Furusato Nozei, and government crowdfunding, to contribute even a little to the future of Ashikita Town.

## Person in Charge's Comment (Hirotaka Nagamatsu, Party Inc.)
As someone born and raised in Kumamoto Prefecture, I am deeply honored to be involved in regional revitalization in Kumamoto Prefecture.
Through this initiative with Ashikita Town, we believe that not only will our fundraising support be enhanced, but also that regional co-creation in Ashikita Town will be further promoted through the coen project, enabling the creation of new value through collaboration with various hubs.
Taking this initiative as an opportunity, we will enhance the synergy between businesses in Ashikita Town and the coen community, further expanding efforts to create a related population and achieve sustainable regional revitalization.

## About Ashikita Town
Located in the southern part of Kumamoto Prefecture, it is a nature-rich town with a population of approximately 14,000 people.
Surrounded by the Shiranui Sea and lush green mountains, it is a region where agriculture and fisheries thrive, utilizing its warm climate. Specialties include citrus fruits such as Dekopon, seafood such as red shrimp and cutlassfish, and the Ashikita beef brand of Japanese black cattle.
You can also enjoy it as a tourist and leisure destination, with swimming and camping at Otachimisaki, the annual festival of Sashiki Suwa Shrine, and sightseeing utase-bune (fishing boats).
Please visit Ashikita Town when you come to Kumamoto.

## About the coen project
Based on the concept of "gathering, supporting, and creating culture," it is a "co-creation space" that gives shape to the aspirations of those close to us.