miive Inc. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Ryo Kurita) is pleased to announce that Leopalace21 Inc. (Headquarters: Nakano-ku, Tokyo; President and Representative Director: Fumiya Miyao), a user of the welfare platform "miive," has been selected for the "Excellent Welfare Provider - Comprehensive" award at the welfare award and certification system "Hataraku Ale 2026" for the first time.
Leopalace21 had previously been certified as a "Welfare Promotion Corporation," but in fiscal year 2026, its initiatives to innovate its welfare system and improve employee engagement were recognized, leading to its selection as one of the "12 Excellent Welfare Providers - Comprehensive." Reference: https://www.leopalace21.co.jp/news/2026/0403.html
Welfare Reform Towards Realizing Human Capital Management
Under the philosophy of "employees as the main characters," Leopalace21 is promoting reforms in its personnel system. As part of this, they reviewed their traditional welfare system, which was dependent on employee attributes, and launched the new system "Life+" in 2025. Utilizing the welfare platform "miive," Life+ realizes a welfare system that employees nationwide can utilize fairly, regardless of their work location or lifestyle.
Specifically, welfare points have been introduced along the following themes:
Health Promotion
Self-Development
Childcare and Eldercare Support
Activation of Internal Communication
In addition, Life+ has established two new point systems:
Me time points: Support for each employee's health promotion and self-growth.
We time points: Support for communication among employees and fostering a sense of unity within the organization.
This allows employees not only to utilize welfare benefits according to their own needs but also to embody the human capital themes that the company emphasizes – "Health and Growth," "Work-Life Balance Support," and "Strengthening Team Cohesion" – through the system.
Since the system's launch, for approximately 4,000 employees,
Internal Briefings
Video Manuals
Digital Signage
Poster Displays
Employee Communication Initiatives
and other penetration measures have been implemented. As a result, the monthly utilization rate has reached approximately 90%, evolving welfare from "a system that exists" to "a system that is used" and is rooted in the daily lives of employees. This award recognizes not only the advanced nature of the system design but also its establishment as a welfare benefit that is actually utilized by each and every employee.
Comment from Leopalace21 Inc. Representative
Shingo Yamazaki, Manager, Payroll Section, Human Resources Department
Towards realizing human capital management, we have been reviewing our welfare system to support the diverse work styles and values of each employee. We aimed to transition from a traditional welfare system with limited beneficiaries to a system that can be utilized according to each individual's lifestyle and values, and introduced the "Life+ System" utilizing miive. In this system, we reflect our company's cherished values such as health promotion, self-development, and activation of internal communication in our welfare benefits, and we are very pleased that many employees are utilizing it. Encouraged by this selection as an "Excellent Welfare Provider - Comprehensive," we will continue to work towards creating a workplace where each employee can thrive.
About Leopalace21 Inc.
Business Activities: ・Construction, rental management, and sales of apartments, condominiums, houses, etc. ・Development and operation of resort facilities ・Broadband communication business ・Nursing care business, etc.
URL: https://www.leopalace21.co.jp/
About Welfare Platform "miive" https://miive.jp
miive is a new point-based welfare platform that can be used nationwide and worldwide, utilizing cards and apps. Companies can set the available stores and usage methods to grant points, and employees can use points simply by making payments with a dedicated card. It supports the resolution of various issues such as strengthening benefits for employees due to inflation, differentiating from competitors in recruitment and retention, realizing welfare benefits without regional disparities, and reviewing existing allowances. By realizing truly utilized welfare benefits, such as a monthly employee utilization rate exceeding 90% and real-time tracking of usage status on the management screen, it achieves valuable human capital investment.
【Company Profile】
Company Name: miive Inc.
Established: July 2, 2020
Representative: Ryo Kurita, Representative Director
Headquarters: 16F, Link Square Shinjuku, 5-27-5 Sendagaya, Shibuya-ku, Tokyo
Business Activities: Development and operation of welfare platform "miive"
URL: https://miive.jp/about-company
FACT BOX
- Source: PR TIMES
- Category: 企業News