Two French Icons Unite in New York for a 3-Month Limited Collaboration Experience

ELLE and Printemps New York are collaborating to bring the allure of the French Riviera—the iconic resort region of southern France—to the heart of New York City. Starting June 9, the flagship U.S. store of the historic French department store will launch a special cross-category project spanning food, fashion, and design, allowing visitors to experience France’s unique creativity, culture, and Art de Vivre (the art of living).

Overview of the Collaboration

Kicking off the project, ELLE is taking over Café Jalu inside Printemps New York. The culinary direction is led by James Beard Award-winning chef Gregory Groult, who has received the honor three times. Born from the shared passion of both brands for 'quality,' 'creativity,' and 'human connection,' the 'ELLE 🖤 Café Jalu POP-UP' will serve signature macarons and fresh juices. Guests will be welcomed into a space adorned with yellow and white stripes reminiscent of French Riviera beaches. Throughout the period until the end of August, visitors can enjoy a relaxed morning moment or savor refined French drinks and pastries, immersing themselves in French culture without leaving downtown Manhattan.

Beginning in early July, the 'ELLE × Printemps New York POP-UP STORE' will launch. It will feature a curated selection of ELLE brand products, along with the exclusive 'ELLE × Saint-James' marinière collection, available only for this collaboration. This pop-up blends creativity, style, and collectability, offering guests an immersive experience into the worlds of both brands through limited-edition designs and narrative-driven installations.

Through this collaboration, ELLE and Printemps New York reaffirm their shared vision of creativity, innovation, and lifestyle curation, creating a new cultural hub where hospitality, fashion, and contemporary lifestyle intersect.

Details of interactive events that further enhance the partnership experience will be announced in the coming weeks.

CEO Comment

Anne Billaz, CEO of Lagardère Active Enterprises

'ELLE is more than a media brand—it is a global lifestyle and fashion brand shaped by creativity, culture, and the image of modern, forward-thinking women. This project embodies our ambition to create immersive, authentic experiences that connect with audiences beyond traditional boundaries. We are blending fashion, hospitality, and everyday lifestyle in a meaningful, contemporary way. We are proud to realize this initiative alongside Printemps, a symbolic French brand that shares our passion for creativity, innovation, and the Parisian Art de Vivre.'

Event Overview

Venue: Printemps New York / Café Jalu (1 Wall Street, New York, NY 10005)

ELLE 🖤 Café Jalu: June 9, 2026 – End of August

ELLE × Printemps Pop-Up Store & Limited-Edition Products: Starting early July 2026

For more details, please visit the official website.

About the Lagardère Group and the ELLE Brand

Founded in 1992, the Lagardère Group is an international company operating in over 50 countries, with approximately 33,000 employees and reported revenues of €9.353 billion in 2025.

The group primarily focuses on two core business areas: Lagardère Publishing (books, periodicals, board games, premium stationery) and Lagardère Travel Retail (travel-related goods, duty-free and fashion products, restaurant and café operations). Additionally, it includes Lagardère News (Le Journal du Dimanche, Le JDNews, Le JDMag, ELLE brand licensing) and Lagardère Radio (Europe 1, Europe 2, RFM, advertising sales representation). Lagardère’s shares are listed on Euronext Paris.

The Lagardère Group holds the rights to the 'ELLE' and 'ELLE DECORATION' brands. Lagardère Active Enterprises is the dedicated unit responsible for the brand extension program in non-media sectors under ELLE International.

ELLE is not only a leading global women’s media brand but also a major fashion and lifestyle brand. It operates in over 80 countries and regions, publishing 'ELLE' (in over 50 editions) and 'ELLE DECORATION' (in 25 editions), along with licensed derivative titles. The print editions reach approximately 32 million readers monthly, while its 60+ digital platforms (websites and social media) attract 90 million unique visitors monthly, with over 122 million total social media followers. Furthermore, through non-media licensing in fashion, beauty, home décor, and hospitality, as well as 250 B2B partners and experiential venues—including hotels, cafés, spas, and hair salons—across 80 countries, the ELLE brand reaches over 250 million people monthly.

For more information, visit www.lagardere.com and www.elleinternational.com.

About Printemps New York

Printemps New York is the first U.S. location of Printemps, a legendary French retailer. Located in Manhattan’s financial district, the space (approximately 55,000 square feet across two floors) blends Parisian luxury with modern design. It features interior design by Laura Gonzalez and a dining program curated by award-winning chef Gregory Groult.

With over 160 years of innovation, Printemps New York offers a curated selection of exclusive and U.S.-debut brands in fashion, beauty, home, and lifestyle. It also delivers seasonal collaborations and premium services. By merging Parisian tradition with contemporary creativity, Printemps New York introduces a new luxury retail experience.