From Amakusa's 'Rock Bottom' to Recovery: The Story of Algae Grown in an Alma Mater. Limited Promotion of Coccomyxa KJ® at Aso Kumamoto Airport (4/26-5/24)

KJ Bio and Saibido from Amakusa, Kumamoto, will hold a promotion at Aso Kumamoto Airport for supplements and tea using 'Coccomyxa KJ®', a rare algae cultivated in a former school. This event highlights regional resource utilization and the developer's recovery experience.
イベントNQ 90/100出典:PR Times

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  • 📰 Published: April 23, 2026 at 19:00
  • 🔍 Collected: April 23, 2026 at 10:31
  • 🤖 AI Analyzed: April 24, 2026 at 02:44 (16h 12m after Collected)
KJ Bio Co., Ltd. (Headquarters: Amakusa City, Kumamoto; CEO: Masashi Uemura), which cultivates the rare hot spring algae 'Coccomyxa KJ®' in Amakusa, Kumamoto, will hold a promotional exhibition and sale of supplements 'Coccomyxa RG' and 'MOCHA Algae Tea' utilizing Coccomyxa KJ® from April 26 (Sun) to May 24 (Sun), 2026. The event will take place at the select shop 'QSHU HUB' (3rd Floor, Passenger Boarding Waiting Area) inside Aso Kumamoto Airport, in collaboration with Saibido (Headquarters: Amakusa City, Kumamoto; Representative: Aya Nozaki).

Additionally, on May 5 (Tue/Holiday) and May 9 (Sat), experience events (tasting of Coccomyxa RG and sampling of MOCHA Algae Tea) will be held for passengers. At the airport, where the beginning and end of travels intersect, the appeal of these products will be communicated intuitively through actual tasting experiences.

● A Story of New Value Born from a School that Fulfilled its Role
The products 'Coccomyxa RG' and 'MOCHA Algae Tea' introduced in this promotion use the microalgae 'Coccomyxa KJ®' as their raw material. This Coccomyxa KJ® is cultivated using the site of a closed school in Amakusa City, Kumamoto. A place that once served as a learning center for children has now been reborn as a production base generating new value. The raw materials produced here have been developed into products like 'Coccomyxa RG' and 'MOCHA Algae Tea'. Furthermore, the background of this initiative includes the fact that Saibido representative Ms. Nozaki encountered Coccomyxa KJ® due to her own health issues. These products were born from the combination of regional resource utilization and one person's experience.

● Thoughts from Representative Aya Nozaki: Realizing 'Everyday Happiness' after Illness
The developer, Aya Nozaki of Saibido, experienced 'the rock bottom of life' several years ago when she suffered from sudden deafness. While struggling with severe dizziness and fatigue, she encountered Coccomyxa KJ®, which was being researched at the site of her alma mater, and it saved her mind and body. This experience became the origin of product development. 'I want to convey how happy it is to be able to spend every day in health before the body starts screaming for help.' With the sole desire to deliver this material, which triggered her recovery, to other hardworking women, she spent two years completing 'Coccomyxa RG'. Now, it is cherished by regular users as a 'talisman-like' presence. Additionally, 'MOCHA Algae Tea' was born from the desire to make the wish embedded in 'Coccomyxa RG' more accessible. Based on her experience of 'self-care in all daily scenes,' it was blended with high-quality 'Saemidori' green tea from Kumamoto to create a cup that is mellow, delicious, and naturally integrates into daily life.

● Fusion with 'Localtainment' Promoted by QSHU HUB
'QSHU HUB' is an experiential store that delivers people, things, and events from Kumamoto and Kyushu as 'exciting stories,' aiming to turn the airport from a 'transit point' into a 'tourist destination.' In this promotion, visitors can experience not only the value of the products themselves but also their development background and regional stories, deepening their understanding and empathy, leading to the creation of experiences that make them want to share the appeal with others.

● Promotional Product Lineup
[Coccomyxa RG]
This supplement enhances Coccomyxa KJ®, which contains 61 nutrients, with Kyushu materials such as 'Lactic acid bacteria derived from Amaou strawberries,' 'GABA derived from barley shochu brewing,' and 'Polyphenols.' It was developed for women living through various careers—those working in society, raising children, or providing nursing care. Daily self-care turns into a blissful time to treat oneself. Please chew 3 tablets a day. It features a refreshing berry mint flavor. It is also recommended as a 'reward' for yourself at the end of a journey.

[MOCHA Algae Tea]
A unique blend of high-quality 'Saemidori' green tea from Kumamoto and Coccomyxa KJ®. It is an intestinal-health green tea suitable for when you want to increase concentration in the morning or for quality sleep at night. The 61 natural nutrients are rich in amino acids, vitamins, and minerals, making it a 'plant protein.' It is suitable for maintaining daily health and nutritional balance. It is ideal for daily self-care and as a 'Kumamoto souvenir that pleases the body' for loved ones.