SEO/SXO Analysis Tool 'Amethyst' Launches 'Amethyst MCP,' Enabling Data Access from AI for Search Performance and Access Analysis

JADE Inc. (Headquarters: Chiyoda-ku, Tokyo; President & CEO: Noriaki Ito) has launched 'Amethyst MCP' on May 13, 2026, for its internally developed and provided SEO/SXO analysis tool, 'Amethyst.' This feature allows users to directly call Amethyst's data and analysis functions from AI platforms like Claude and Cursor. It provides a mechanism to directly access search performance and access analysis data from the user's everyday AI chat screen, enabling the entire process from data acquisition to analysis and insight generation within a single conversation. 【Related Links】 Amethyst Official Site: https://amethy.st/ Release Notes: https://amethy.st/ja/release-notes/20260513/ Amethyst MCP Quick Start Guide: https://docs.amethy.st/ja/quickstart/mcp/ ■ What is Amethyst MCP? Amethyst MCP is a system that allows users to handle Amethyst's data and analysis functions from an AI client via the Model Context Protocol (MCP). MCP is an open protocol for connecting AI with external tools, supported by major AI clients such as Claude Desktop, Claude Code, Cursor, and Codex. From the AI conversation screen, you can retrieve and analyze search data, including crawl and index status, search performance, and user behavior, allowing you to complete the entire process from data acquisition to analysis and insight within a single conversation. ■ Just Talk to Your Usual AI. Main Uses for Search Data Analysis From your usual AI chat screen, you can perform operations such as: 1. Checking Search Performance You can call up data in natural language, for example, 'Show me the top 10 pages with increased clicks last week' or 'List the queries whose rankings have dropped since last month.' 2. Data Interpretation and Analysis You can continue the conversation by asking the AI to 'analyze the commonalities' or 'propose the next actions to take' based on the retrieved data. 3. Comparing Multiple Sites and Periods Complex comparisons, such as 'compare the pages with increased and decreased traffic between last month and this month,' can be completed via chat. Performance is instantly visualized by asking in natural language. Crawl and index status trends can also be grasped just by asking in chat. ■ Key Features of Amethyst MCP 1. Supports Major MCP Clients It can be used from various MCP-compatible AI clients, including Claude Desktop, Claude Code, Cursor, and Codex. 2. Cross-functional Handling of Search Data You can retrieve and analyze search data across different areas, including crawl and index status, inflow performance from Google Search, and site visitor behavior data. 3. Cross-platform Support Available on macOS, Linux, and Windows. No OS-specific package is required as long as the environment runs Node.js 20 or later. 4. Secure Authorization via OAuth Upon first use, perform OAuth authorization in a browser and select the workspaces to permit. This ensures a secure connection. ■ Future Developments Currently provided as a locally downloaded format, we are preparing to offer a more easily connectable remote MCP in the future. Additionally, we are developing a CLI (Command Line Interface) to handle Amethyst's functions from the terminal for a future launch. ■ How to Use Amethyst MCP is available to users with an Amethyst subscription. For detailed setup instructions, please see the Quick Start Guide. Amethyst MCP Quick Start Guide: https://docs.amethy.st/ja/quickstart/mcp/ Release Notes: https://amethy.st/ja/release-notes/20260513/ ■ About Amethyst 'Amethyst' is an SEO/SXO analysis SaaS developed and provided by JADE Inc. It integrates with Google Search Console, Google Analytics 4, and BigQuery to provide a multi-faceted analysis of websites from three axes: crawl and index status investigation, search performance analysis, and user behavior analysis. In March 2026, we also officially released 'Amethyst AI,' an AI feature that allows for data analysis and operation in a chat format. Official Site: https://amethy.st/ ■ About JADE Inc. JADE Inc. is a company that supports corporate web marketing by optimizing search engines and search experiences. We conduct a consulting business and develop and provide our own SaaS, 'Amethyst.' 【Company Profile】 Company Name: JADE Inc. Headquarters: Chiyoda-ku, Tokyo President & CEO: Noriaki Ito Business: Web Consulting, SaaS Development Established: 2019 HP: https://ja.dev/ 【Media Inquiries】 JADE Inc. TEL: 03-6206-8807 MAIL: info@ja.dev Website: https://ja.dev/contact