Handmade Couple Ring Trend Survey: Over 40% are 'Mature Couples' in Their Late 20s! Evolution from 'Experience' to 'Personalized Gemstone Selection' at Debut icci Daikanyama

Debut icci Daikanyama, a specialty shop for handmade couple rings located in Daikanyama, operated by icci Co., Ltd. (based in Shibuya, Tokyo; Operations Manager: Yuka Sakata), conducted a trend survey regarding couple ring creation among customers who visited in April 2026.

This survey revealed that the core user demographic has shifted to the 26-30 age group, with a sharp increase in 'mature couples' seeking specific preferences. Furthermore, couples choosing colored gemstones other than diamonds for their rings are increasing, reflecting a stronger trend of prioritizing individuality.

## Survey Topic Highlights

- Age Group: 26-30 years old accounted for the largest share at 40%. 'Mature couples' in their late 20s to early 30s account for approximately 60% of the total.
- Popular Gemstones: Following diamonds (28%), aquamarine, tanzanite, and blue topaz each followed at 10%. Cool-toned colored gemstones are popular.
- Ring Width: 2mm width remains in the top position at 52%. Demand as 'skin jewelry' that is easy to wear daily has become established.

## Survey Details

### Sharp Increase to 40% in the 26-30 Age Group: Establishing as a Calm 'Mature Date'
When surveying the age group of customers, those aged 26-30 accounted for 40%, a significant increase from 28% in the previous survey. Combining this with the 19% of those aged 31-35, approximately 60% are working professional couples. They support a high-quality date style characteristic of Daikanyama, where they create 'lifetime quality' rings in a calm space, rather than just treating it as a simple 'activity'.

### Individuality in Gemstone Selection: Diversifying 'Non-Diamond' Options
In the ranking of popular gemstones, while diamonds (28%) maintained the top spot, colored gemstones followed closely, including aquamarine (10%), tanzanite (10%), blue topaz (10%), and peridot (9%). There is increasing demand for customization that imbues the rings with 'meaning only for the two of them' by choosing birthstones or favorite colors.

### 2mm Width is Mainstream: Creating a Simple and Sophisticated Look
Regarding ring width, 2mm (52%) accounted for the majority, followed by 3mm (29%). The trendy 'slim ring' is easy to stack and can be worn on or off-duty, gaining overwhelming support even from couples creating their first rings.

### Residence: Over 80% Visited from Tokyo 23 Wards and the Kanto Region
By place of residence, 83% of customers came from the Kanto region (48% from Tokyo's 23 wards and 35% from the Tokyo metropolitan area). The shop is chosen as a destination for 'anniversary dates' combined with shopping and lunch in the easily accessible Daikanyama area.

## About Debut icci Daikanyama
This is a specialty pair ring shop where customers can enjoy a casual yet authentic handmade experience, utilizing the techniques of 'icci Daikanyama,' which specializes in handmade wedding and engagement rings. Professional craftsmen are always on staff, and even beginners can complete rings of professional quality in just a few hours.