Continuous Special Lectures on 'Enshu Orimono' Start at Hamamatsu Oohiradai High School! First Session: 'Unraveling Regional Industry and Branding through Enshu Orimono' on June 9
Key facts
- Continuous Special Lectures on 'Enshu Orimono' Start at Hamamatsu Oohiradai High School! First Session: 'Unraveling Regional Industry and Branding through Enshu Orimono' on June 9
- Masaki Matsushita, CEO of the Enshu Orimono brand 'HUIS,' will begin a series of special lectures on regional industry and branding at Hamamatsu Oohiradai High School on June 9.
- Source: PR Times
- Date: June 7, 2026
Direct answer
Masaki Matsushita, CEO of the Enshu Orimono brand 'HUIS,' will begin a series of special lectures on regional industry and branding at Hamamatsu Oohiradai High School on June 9.
- Citation
- Continuous Special Lectures on 'Enshu Orimono' Start at Hamamatsu Oohiradai High School! First Session: 'Unraveling Regional Industry and Branding through Enshu Orimono' on June 9 (June 7, 2026), PR Times
- Source
- PR Times
- Date
- June 7, 2026
Masaki Matsushita, CEO of the Enshu Orimono brand 'HUIS,' will begin a series of special lectures on regional industry and branding at Hamamatsu Oohiradai High School on June 9.
📋 Article Processing Timeline
- 📰 Published: June 7, 2026 at 21:19
- 🔍 Collected: June 7, 2026 at 12:36
- 🤖 AI Analyzed: June 7, 2026 at 12:36 (0 min after Collected)
This lecture series is a collaboration between Hamamatsu Oohiradai High School and 'entrance' (a group of young volunteers involved in Enshu Orimono) and will consist of five sessions. Subsequent sessions will include a lecture on utilizing fabric scraps on July 14, followed by seminars by the city government starting in September.
The lecture will cover the history, characteristics, and challenges of 'Enshu Orimono,' a key regional industry in Hamamatsu. Using HUIS's initiatives as a case study, Matsushita will explain concepts of branding and marketing. Drawing on his experience as a former Hamamatsu city official, Matsushita aims to inspire the next generation to pursue their dreams.
FAQ
What is the 'Enshu Textile' special lecture series held at Hamamatsu Daiba High School?
It is a special lecture series held in collaboration with Hamamatsu Daiba High School and the young enthusiast group 'entrance', consisting of five lectures focusing on Enshu textiles.
Who is the lecturer for the first lecture?
The lecturer for the first lecture is Masaki Matsushita, the representative director of the Enshu textile brand 'HUIS'.
When and where will the first lecture be held?
The first lecture will be held on June 9, 2026, from 8:45 to 10:35 AM in the Comprehensive Laboratory of Hamamatsu Daiba High School, Shizuoka Prefecture.
What topics will be covered in the lectures?
The lectures will cover the connection between the textile industry and regional industries, the intrinsic value of Enshu textiles, and concepts of branding and marketing.
What are the characteristics of the brand 'HUIS'?
The brand 'HUIS' uses fabric woven on old shuttle looms in the Enshu region and promotes the region and industry while expanding nationwide.