[Office Expansion and Relocation] GENBA, Inc. Innovates Marketing with "Genba-ism" by Moving to "Villa Bianca," a Masterpiece Vintage Building in Shibuya. Establishing an In-House Studio for Mass Creative Production!

GENBA, Inc. (formerly headquartered in Ebisu, Shibuya-ku, Tokyo; Representatives: Tomohiko Ashida / Shuta Nakagiri), a web advertising agency that maximizes advertising effectiveness through thorough analysis of consumer psychology, is pleased to announce its office expansion and relocation to "Villa Bianca," a historic building in Jingumae, Shibuya, starting in 2026, due to business growth and an increase in personnel.

The new office will feature a newly constructed dedicated in-house shooting space, strengthening our capacity for higher quality and speedier digital content production. To support this, we will further accelerate our recruitment activities.

Background of Relocation ~Embracing "Field-Based Marketing" and Business Expansion~

Under the mission of "Thoroughly understanding customers through a commitment to the field," GENBA, Inc. has provided integrated marketing and promotion strategies rooted in consumers' real voices (insights), not just theoretical approaches.

Since our founding, we have earned the support of many clients as a marketing partner involved from the upstream stages of business strategy, not just ad operations, and our business has continued to grow rapidly. Consequently, our organization has expanded and our workforce has increased, making our founding office in Ebisu too small. Therefore, we have decided to expand and relocate our office.

Concept of the New Office ~Confronting "Essence" in a Masterpiece Vintage Building~

Our new base is "VILLA BIANCA," completed in 1964 and still loved by creators as a pioneering example of Japanese vintage architecture.

For GENBA, which pursues "fundamental problem-solving" beyond superficial beauty, this location, with its unique atmosphere cultivated over many years and sophisticated design, is the ideal environment.

We aimed for a creative space that stimulates the inspiration of our members with diverse backgrounds, fostering new ideas that break free from conventional thinking.

[Features of the New Office]

An open and creative workspace that leverages the design of a masterpiece building.

A creative environment where historic space merges with the latest equipment.

Establishment of an In-House Shooting Studio ~Speedy PDCA and Overwhelming Output~

To further enhance the value proposition of our "digital content production business," one of GENBA's strengths,

we have established a new in-house shooting space within the office on the occasion of this relocation.

By eliminating the time lag of arranging external studios in response to ever-changing social media trends and consumer reactions,

we will provide the following value to our clients:

Speed to instantly embody "field" energy: Immediately shoot and produce ideas and plans as they arise, enabling a rapid PDCA cycle.

Maximization of output volume: Flexible shooting schedules allow for the mass production of high-quality content that moves target audiences, from short SNS videos to product photography for landing pages.

Optimization of cost performance: Reduce arrangement costs and concentrate resources on improving creative quality.

This will maximize our clients' cost-effectiveness and powerfully drive their businesses forward.

"The answer lies in the field." We are looking for colleagues who resonate with this statement and are serious about helping clients advance to the next stage of their business.

The new office is the ultimate "field" where creators and business professionals can work with excitement. Will you join us in taking on challenges that will make an impact on the industry from a new stage in a masterpiece building?

* Positions Available: Account Planner, Creative Director, Web Advertising Operations Staff, etc. * Recruitment Information Page: https://www.wantedly.com/companies/company_6501127/projects

New Office Overview

Business Commencement Date

June 17, 2026

New Address

Villa Bianca 303, 2-33-12 Jingumae, Shibuya-ku, Tokyo 150-0001

Access

7-minute walk from Kita-Sando Station on the Tokyo Metro Fukutoshin Line / 10-minute walk from Harajuku Station on the JR Yamanote Line

Company Overview

GENBA, Inc.

Established: 2020

Representatives: Tomohiko Ashida, Shuta Nakagiri (Representative Directors)

Business Activities: Advertising Operations / Production / Research /

Official Website: https://genbae.jp

Inquiries Regarding This Matter

GENBA, Inc.

Email Address: tomoohiko.ashida@genbae.jp