Why do companies want to internalize recruitment operations?

Due to rising costs, lack of internal knowledge retention, and slow recruiter development, companies seek self-managed recruitment systems.

How many companies were surveyed?

There were 4 valid responses, all from existing BOTANICO clients, showing consistent demand across industries and sizes.

Are there services to support recruitment internalization?

Yes, BOTANICO offers employer branding, social media recruitment, and internalization consulting to strengthen hiring capabilities.

What are the main benefits of internalizing recruitment?

Key benefits include knowledge accumulation, cost reduction, continuous hiring, and improved recruiter expertise.

What market trend does this survey reveal?

It shows a shift from pure outsourcing to building in-house recruitment systems with external partner collaboration.

Survey Report: 100% of Existing Clients Want to Internalize Recruitment Operations

Published Jun 17, 2026 5:56 AM ・ Updated Jun 16, 2026 10:17 PM ・ 6 min read ・ Source: PR TIMES

BOTANICO conducted a survey among its existing clients and found that 100% expressed a desire to internalize their recruitment operations. The results highlight growing demand for in-house talent acquisition capabilities, including knowledge retention and recruiter development.

BOTANICO has conducted a survey titled 'Survey on Internalization of Recruitment Operations' targeting its existing clients.

The results show that 100% of responding companies answered that they either 'want to internalize recruitment operations' or 'would like to internalize if possible.'

This survey examined corporate operational structures and future strategies regarding recruitment activities.

【Survey Summary】

100% of Companies Want to Internalize Recruitment

The survey revealed that all responding companies indicated they either:

- Want to internalize recruitment operations, or - Would like to internalize if possible.

Regardless of company size or industry, there is a growing interest in building internal systems capable of managing recruitment independently, rather than relying solely on external support.

【Background: Rising Demand for Recruitment Internalization】

In recent years, due to intensifying competition for talent, more companies are utilizing:

- Job boards - Recruitment agencies - Hiring advertisements - Recruitment outsourcing services

However, several challenges have become apparent, including:

- Rising recruitment costs - Lack of internal knowledge retention - Slow development of recruitment specialists - Difficulty maintaining continuous recruitment activities

As a result, there is increasing demand to build internal recruitment capabilities while still leveraging external support.

【BOTANICO's Analysis】

From these results, it is clear that companies are no longer seeking mere recruitment outsourcing, but rather:

- Accumulation of recruitment know-how - Systematization of recruitment PR - Internalization of recruitment marketing - Development of in-house recruitment personnel

Especially among SMEs, recruitment activities often become overly dependent on individuals, leading to challenges when key personnel are absent or lack expertise.

Therefore, the key question moving forward is not 'whether to outsource recruitment,' but 'how to build an internal recruitment system in collaboration with external partners.'

BOTANICO will continue to support companies in enhancing their recruitment capabilities through employer branding support, social media recruitment services, and internalization consulting.

【Survey Overview】

- Survey Period: May 15, 2026 – June 15, 2026 - Survey Organization: BOTANICO Inc. - Target Respondents: Existing clients of BOTANICO Inc. - Valid Responses: 4 - Survey Method: Questionnaire distributed to existing clients - Calculation Method: Percentage of respondents who answered 'want to internalize' or 'would like to internalize if possible' - Survey Topic: Internalization of recruitment operations

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Source: PR TIMES
Category: Survey

Survey Report: 100% of Existing Clients Want to Internalize Recruitment Operations

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