The Season of New Tea Arrives! Matsuzakaya Shizuoka Store Presents Family Time with Tea Gourmet

Key facts

  • The Season of New Tea Arrives! Matsuzakaya Shizuoka Store Presents Family Time with Tea Gourmet
  • Matsuzakaya Shizuoka Store will hold a campaign titled "Mother's Day, Children's Day is Family Day: Shizuoka Family's Tea Gourmet" from April 22 (Wed) to May 10 (Sun) in the basement food section, featuring sweets and gourmet dishes made with plenty of matcha and tea. Shizuoka City is known as the "Tea Country" with the highest annual expenditure and purchase volume of green tea in Japan. The campaign will offer various Japanese and Western sweets, including Mrs. Haruno's Western Confectionery's matcha and red bean bavarois and Yoku Moku's Cigare au Matcha. Gourmet dishes from the department store basement that can be enjoyed with tea will also be introduced.
  • Source: PR Times
  • Date: April 13, 2026

Direct answer

Matsuzakaya Shizuoka Store will hold a campaign titled "Mother's Day, Children's Day is Family Day: Shizuoka Family's Tea Gourmet" from April 22 (Wed) to May 10 (Sun) in the basement food section, featuring sweets and gourmet dishes made with plenty of matcha and tea. Shizuoka City is known as the "Tea Country" with the highest annual expenditure and purchase volume of green tea in Japan. The campaign will offer various Japanese and Western sweets, including Mrs. Haruno's Western Confectionery's matcha and red bean bavarois and Yoku Moku's Cigare au Matcha. Gourmet dishes from the department store basement that can be enjoyed with tea will also be introduced.

Citation
The Season of New Tea Arrives! Matsuzakaya Shizuoka Store Presents Family Time with Tea Gourmet (April 13, 2026), PR Times
Source
PR Times
Date
April 13, 2026
Matsuzakaya Shizuoka Store will hold a campaign titled "Mother's Day, Children's Day is Family Day: Shizuoka Family's Tea Gourmet" from April 22 (Wed) to May 10 (Sun) in the basement food section, featuring sweets and gourmet dishes made with plenty of matcha and tea. Shizuoka City is known as the "Tea Country" with the highest annual expenditure and purchase volume of green tea in Japan. The campaign will offer various Japanese and Western sweets, including Mrs. Haruno's Western Confectionery's matcha and red bean bavarois and Yoku Moku's Cigare au Matcha. Gourmet dishes from the department store basement that can be enjoyed with tea will also be introduced.
campaignNQ 100/100出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: April 13, 2026 at 19:00
  • 🔍 Collected: April 13, 2026 at 16:35
  • 🤖 AI Analyzed: April 16, 2026 at 02:27 (57h 52m after Collected)
Matsuzakaya Shizuoka Store will hold a campaign titled "Mother's Day, Children's Day is Family Day: Shizuoka Family's Tea Gourmet" from April 22 (Wed) to May 10 (Sun) in the basement food section, featuring sweets and gourmet dishes made with plenty of matcha and tea. Shizuoka City boasts the highest annual expenditure and purchase volume of green tea per household in Japan (Reference: Shizuoka Prefecture official website). Shizuoka, the "Tea Country," loves tea. Matsuzakaya Shizuoka Store will also join in to help everyone enjoy their dining tables with tea even more. Japanese sweets to fully enjoy the deliciousness of matcha and tea Matcha and Red Bean Bavarois Tax included 580 yen Matcha bavarois served with red bean paste and fresh cream. Cigare au Matcha 14 pieces, tax included 3,132 yen Baked with plenty of butter, mixed with Uji matcha, rolled, and filled with matcha chocolate. Butter Sand 5 pieces, tax included 1,413 yen Considering its compatibility with rich butter, we sandwiched a vibrant green matcha butter cream and butter caramel made with refreshing bitterness and fragrant Uji matcha. Western-style Manju Uji Matcha Latte Tax included 151 yen Uji matcha with condensed milk wrapped in a fluffy and chewy milk-flavored dough. A gentle matcha milk flavor that even children can enjoy. Recommended for family snack time. Ecorse Grand Riz Matcha & Hojicha Matcha 8 pieces, Hojicha 8 pieces, tax included 1,512 yen Crispy and light Ecorse with matcha and hojicha flavors. A rice flour sweet with the aroma of Japanese tea. Nishio Matcha Senbei 5 pieces, tax included 1,080 yen A waffle with a slightly bitter and rich matcha cream. Almonds are kneaded into the fragrant dough made with Nishio matcha, and a slightly bitter and rich matcha cream is sandwiched between them. Also recommended as a souvenir. Guilt-free with tea catechins?! Department store basement gourmet to enjoy with tea Sweet and Spicy Fried Chicken Wings 1 piece, tax included 162 yen *Limited to 100 pieces per day A long-loved hit product. The special sauce has a sweet and spicy flavor with restrained spices, making it popular with children. We want to eat a lot, relying on the catechin component of tea. Best Hit Bag 1 pack, tax included 1,180 yen A special product commemorating the brand's 36th anniversary! A product featuring 5 popular classic items loved by all generations. A limited-time appreciation product delivered in a paper bag with characters. Perfect for Golden Week gatherings and souvenirs. *April 23 (Thu) to May 6 (Wed/Holiday) Assorted Senbei 190g, tax included 626 yen An assortment of 11 types of senbei. The fragrant baked senbei are an excellent match for Japanese tea. A product that allows you to enjoy new tea even more.

FAQ

When will Matsuzakaya Shizuoka Store's tea gourmet campaign be held?

It will be held from April 22 (Wednesday) to May 10 (Sunday), 2026.

What kind of products will be offered during the campaign?

Sweets such as matcha and red bean bavarois, Cigare au Matcha, Butter Sand <Uji Matcha>, Western-style Manju Uji Matcha Latte, Ecorse Grand Riz Matcha & Hojicha, Nishio Matcha Senbei, and gourmet items such as sweet and spicy fried chicken wings, Best Hit Bag, and assorted senbei will be offered.

What are the key facts in this article?

Matsuzakaya Shizuoka Store will hold a campaign titled "Mother's Day, Children's Day is Family Day: Shizuoka Family's Tea Gourmet" from April 22 (Wed) to May 10 (Sun) in the basement food section, featuring sweets and gourmet dishes made with plenty of matcha and tea. Shizuoka City is known as the "Tea Country" with the highest annual expenditure and purchase volume of green tea in Japan. The campaign will offer various Japanese and Western sweets, including Mrs. Haruno's Western Confectionery's matcha and red bean bavarois and Yoku Moku's Cigare au Matcha. Gourmet dishes from the department store basement that can be enjoyed with tea will also be introduced.

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