July 3, 2026 (Fri): Renewal Opening of "Hakata Udon Uchidaya Nakatsu Store"
Uchidaya Co., Ltd. (Headquarters: Higashi-ku, Fukuoka City, Fukuoka Prefecture; President & CEO: Hiroyuki Oi) is a long-established udon restaurant founded in 1977 in Tatora, Higashi-ku, Fukuoka City. Known for its signature natural broth made from kombu, katsuobushi, and iriko, and soft, chewy udon noodles, the company has steadily expanded locally and now operates 44 stores across Kyushu under four brands: "Uchidaya," "Mensho," "Meshisho," and "Mensho."
The company is pleased to announce the renewal opening of "Hakata Udon Uchidaya Nakatsu Store" (hereinafter "Nakatsu Store") on July 3, 2026 (Fri) in Toyotamachi, Nakatsu City, Oita Prefecture. This opening marks the transformation of the former "Mensho Nakatsu Store" into a brand-new "Hakata Udon Uchidaya" location.
The Nakatsu Store is the first renewal store in Oita Prefecture and the eighth store to be renewed under the "Hakata Udon Uchidaya" brand. The interior has been redesigned to significantly increase counter and table seating, while retaining the popular raised seating and sofa areas that customers have long enjoyed, creating a space accessible and comfortable for a wide range of guests.
・"Hakata Udon Uchidaya Nakatsu Store" renews and opens in Nakatsu City, Oita Prefecture on July 3, 2026!
Oita's First Renewal: Transforming "Mensho Nakatsu Store" into the "New Uchidaya"
"Hakata Udon Uchidaya Nakatsu Store" renews the location formerly operated as "Mensho Nakatsu Store," reopening as a brand-new "Hakata Udon Uchidaya."
Nakatsu City is located at the gateway from Fukuoka into Oita Prefecture, an area bustling with numerous dining establishments. In this familiar location, cherished by local customers for years, the store will carry forward Uchidaya's signature flavors and welcoming atmosphere, aiming to become a go-to dining destination for everyday meals.
Since renewing its birthplace, "Uchidaya Tatora Store," as a flagship store in November 2025, the company has been advancing store renewals across the region. The Nakatsu Store is the first renewal in Oita Prefecture and the eighth renewal under the "Hakata Udon Uchidaya" brand.
Expanded Counter and Table Seating for Solo Diners to Families
The Nakatsu Store has reconfigured its seating layout to better accommodate a diverse customer base.
This renewal significantly increases the number of counter and table seats, making the store more convenient for solo diners and small groups. At the same time, the popular raised seating and sofa areas, long favored by families and larger parties, have been retained.
By balancing convenient seating for individuals and small groups with relaxed, spacious seating, the store aims to be a comfortable choice for everything from daily lunches to family outings. The store features a total of 105 seats.
Interior of "Hakata Udon Uchidaya Nakatsu Store"
Interior of "Hakata Udon Uchidaya Nakatsu Store"
Uchidaya's Flavor Craftsmanship, Honored Since Founding
Uchidaya's flavor is built upon a deep commitment to broth and tare (seasoning sauce) that has been carefully preserved since the company's founding. The broth, forming the foundation of the udon's taste, skillfully combines the umami of kombu with katsuobushi, saba-bushi, and iwashi niboshi to create a rich, layered flavor.
Furthermore, the key to Uchidaya's distinctive taste is its proprietary tare blend. This tare enhances the broth's aroma while drawing out a gentle sweetness and deep, complex flavor. Additionally, since its founding, the company has incorporated a unique step in the finishing process: inserting a heated iron rod into the cooking pot to mellow and refine the flavor.
These accumulated traditions support the consistent, beloved taste enjoyed for decades. The Nakatsu Store will continue to serve the harmonious blend of soft, chewy udon, rich broth umami, and gentle sweetness that customers know and love.
All broths and tare sauces are based on the secret recipes developed by Uchidaya's founder.
Popular "Mini Mini Set" and Summer-Only "Unakatsu Rice Bowl" Available
At the Nakatsu Store, customers can enjoy Uchidaya's classic menu items along with seasonal summer recommendations.
A top recommendation is the "Mini Mini Set" (¥940), a long-time bestseller at "Hakata Udon Uchidaya." This set features a "Mini Meat and Burdock Tempura Udon"—combining Fukuoka's classic gobouten with tender meat simmered in Uchidaya's signature broth—paired with a choice of mini rice bowl. Customers can choose from three options: katsudon, tendon, or negitoro don. The set also includes a dessert: almond jelly topped with a sweet azuki bean sauce made from Tokachi azuki beans, making it a satisfying meal.
Mini Mini Set
Additionally, the store will offer a summer-limited menu item: the "Unakatsu Rice Bowl" (¥1,390). This hearty dish combines plump, tender eel with Uchidaya's popular katsudon. The eel, glazed with a slightly sweet sauce and garnished with golden egg threads, pairs perfectly with the savory, broth-infused katsudon.
※ All prices include tax. ※ "Unakatsu Rice Bowl" is a summer-limited menu item.
Unakatsu Rice Bowl
(Related article) Six new early-summer limited menu items debut at Kyushu's veteran udon restaurant "Uchidaya"! Featuring plump eel with sweet sauce, crispy conger eel tempura, and refreshing salt-lemon somen.
Store Manager's Message for "Hakata Udon Uchidaya Nakatsu Store"
We are fully prepared to welcome customers as Oita Prefecture's first renewal store.
The Nakatsu Store has operated in this location for many years and is widely recognized by the local community. We hope that even customers who haven't visited in a while will take this renewal as an opportunity to experience the refreshed Uchidaya.
We will continue our efforts to meet and exceed customer expectations. We sincerely look forward to welcoming you to the newly renewed "Hakata Udon Uchidaya Nakatsu Store."
【Store Overview】
Store Name: Hakata Udon Uchidaya Nakatsu Store Grand Opening: July 3, 2026 (Fri) Address: 3-12 Toyotamachi, Nakatsu City, Oita Prefecture Phone Number: 0979-23-8311 Hours: 11:00–23:30 (Last Order 23:00) Regular Holiday: None Seating Capacity: 105 seats across 41 tables (Counter: 21 seats / Tables: 11 tables, 38 seats / Raised seating: 9 tables, 46 seats) Parking: 35 spaces Instagram: https://www.instagram.com/uchidaya_official/ Official Website URL: https://www.uchidaya.co.jp/
※ No opening campaign is planned.
Exterior of "Hakata Udon Uchidaya Nakatsu Store"
・About Uchidaya Co., Ltd.
Uchidaya Co., Ltd. is a long-established udon restaurant founded in 1977 in Tatora, Higashi-ku, Fukuoka City. Known for its natural broth made from kombu, katsuobushi, and iriko, and soft, chewy udon, the company offers a wide menu of udon, soba, donburi, and set meals, serving as a familiar neighborhood dining spot for decades. At its peak, the company grew to over 120 stores and currently operates 44 stores across Kyushu under four brands: "Uchidaya" as the core brand, along with "Mensho," "Meshisho," and "Mensho."
In March 2025, the company joined Komuginono Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; President: Naoto Sasayama), a group that operates bakery brands such as "Slave of Wheat" and includes Takafumi Horie as a management participant. Under the banner of "Reviving Regional Brands," the company launched a rebranding project. Starting with the renewal of its Tatora flagship store, it is renewing stores across the region, reinterpreting Uchidaya's long-honored flavors and approachability to meet modern needs and drive brand revitalization.
Going forward, Uchidaya Co., Ltd. will continue to preserve the flavors and warmth cherished since its founding while adapting its stores to contemporary needs, fostering beloved local dining destinations across the region.
The natural broth and udon flavor cherished since founding
Uchidaya Co., Ltd.
Representative: President & CEO Hiroyuki Oi Headquarters: 1-5-38 Hatta, Higashi-ku, Fukuoka City, Fukuoka Prefecture Business: Udon restaurant operations, food mail-order sales Official Website URL: https://www.uchidaya.co.jp/
【Inquiries regarding this matter】
Contact: Hitomi Urabe Phone Number: 080-6728-1355 Email: urabe@uchidaya.ne.jp
FACT BOX
- Source: PR TIMES
- Category: リニューアル