Free Mineral Water with Original Label on Heatstroke Alert Days (Yokohama Moors)

2026 Summer Main Visual

Yokohama Moors (Yokohama Station West Exit), operated by Yokohama Okadaya Co., Ltd. (Headquarters: Yokohama City, Kanagawa Prefecture; President & CEO: Nobuhiro Okada), is launching a new initiative this summer in response to extreme heat. On days when a heatstroke alert is issued, the mall will distribute free mineral water with an original label as a heat countermeasure for visitors.

Additionally, throughout the campaign period, customers who spend ¥4,000 or more (tax included) will receive an original-design oil-absorbing paper featuring the campaign's theme, "So hot it's funny, so we laugh." The mall is rolling out special gift programs to make summer shopping as comfortable as possible.

Free Distribution of Original-Labeled Mineral Water on Heatstroke Alert Days

Yokohama Moors will offer mineral water featuring the mall’s official character, "Emucho," to customers visiting during hot weather.

【Gift Details】

Implementation Date: Days when a heatstroke alert is issued by Kanagawa Prefecture, starting from July 17, 2026 (Friday) (alerts issued by 5 PM the previous day are eligible)

Distribution Quantity: First 100 customers per day

Eligibility: Customers who meet any of the following conditions

- Yokohama Moors Point Card members (including new sign-ups)

- Followers of Yokohama Moors’ official social media (Instagram, X, LINE) (including new follows)

- Customers who make a purchase at the mall on the day

Redemption Location: 1st-floor Information Counter

Redemption Method: Present your same-day purchase receipt or eligible screen

※ One bottle per person per day

※ Distribution ends once the daily quota is reached

Receive the "So Hot It's Funny, So We Laugh" Design Oil-Absorbing Paper!

During the campaign period, customers who spend ¥4,000 or more (tax included, receipts combinable) will receive an original-design oil-absorbing paper with the "So hot it's funny, so we laugh" theme.

【Gift Details】

Eligibility: Customers who spend ¥4,000 or more (tax included, receipts combinable)

Redemption Location: 1st-floor Information Counter

Distribution Quantity: While supplies last

※ One per customer during the campaign period

So Hot It's Funny, So We Laugh – "Laughing Summer Collection" Now in Progress

Currently, Yokohama Moors is offering a wide range of proposals themed around "So hot it's funny, so we laugh," including cool summer gourmet items, refreshing products, and unique goods that bring a smile, helping customers enjoy an overly hot summer in high spirits.

Yokohama Moors: So Hot It's Funny, So We Laugh

So Hot It's Funny, So We Laugh – Come Cool Off

Scorching days, extreme heat days—this summer is shaping up to be another hot one…!

But it’s summer after all. Don’t you want a few memorable moments?

This season’s visual at Yokohama Moors is "So hot it's funny, so we laugh."

The illustration was created by Japanese painter Yua Kato.

Even in this heat, the girl’s eyes are full of determination to enjoy herself!

And starting June 26 (Friday), we’re launching the "Laughing Summer Collection"!

A wide variety of dishes and items to help you enjoy this summer in high spirits are now gathered here!

Come on—on hot days, take a little break and visit Moors.

We’ve cooled down the interior and are waiting for you.

Illustration / Yua Kato

A painter based in Tokyo. She creates works on washi paper and cotton fabric using acrylic gouache, portraying playful and endearing women in everyday life with the concept of "elegant, moderately interesting."

In addition to wordplay treating typefaces as women and stylish patterns, she also creates illustrations for advertisements and books.

Production: Creative Director / Koichiro Yamamoto, Art Director / Junichi Kojima, Designer / Yutaro Sato, Hina Hisanaga, Copywriter / Masaru Shido, Producers / Miho Nagamatsu, Yuu Kikawa, Production Company / Sun-Ad Co., Ltd.

Yokohama Moors Facility Overview

With the concept of "a slightly special shopping building that makes you want to dress up and go out," we support those who value lifestyle by enriching their daily lives. In April 2024, the 9th-floor restaurant floor was renewed. A new concept zone, "Delicious Counter," where you can enjoy gourmet cuisine at the counter, has opened. Additionally, in November 2024, the grand renovation was completed with the addition of "BEAMS LIFE," an entertainment-focused select shop, the largest of its kind by BEAMS, marking the first major renovation in 16 years.