Shin-Mirai Selected for Google for Startups' "Founders at Campus" Program
Shin-Mirai Co., Ltd. has announced its selection for Google for Startups' "Founders at Campus" program. The company aims to leverage the latest AI technology to advance timber distribution and proposal operations, and create new business opportunities.
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- 📰 Published: May 2, 2026 at 00:00
- 🔍 Collected: May 1, 2026 at 15:32
- 🤖 AI Analyzed: May 1, 2026 at 16:16 (44 min after Collected)
Shin-Mirai Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director: Junpei Asano; hereinafter, Shin-Mirai), whose mission is "Sustainable Forest," announces its selection for Google for Startups' "Founders at Campus" program.
■ About Founders at Campus
"Founders at Campus" is a startup support program by Google for Startups.
It provides mentoring by Google employees and industry experts, networking with the entrepreneur community, and growth support through seminars and events.
For more details, please refer to the following website.
View Details
■ Future Initiatives
Shin-Mirai, with its mission of "Sustainable Forest," has been developing and operating the timber platform 'eTREE' for architects and designers, and working to realize sustainable forests and society through its certified timber and traceable timber coordination business.
While interest in timber utilization in the architectural field is growing, challenges such as:
* Not knowing which timber to choose
* Concerns about procurement risks and legal compliance
* Inability to explain environmental considerations and carbon sequestration
still persist.
Through its selection for this program, the company aims to advance timber distribution and timber proposal operations using the latest AI technology and create new business opportunities.
Specifically, by analyzing the timber product data, quotations, and past quotation processes accumulated by the company using Google Cloud™'s latest AI platform and managed services, Shin-Mirai will streamline the creation of quotations and the selection of timber products in timber coordination.
This will improve the accuracy and speed of proposals and reduce the man-hours required for quotation confirmation with partner companies.
Furthermore, by analyzing service usage data from services such as the AI Adviser provided by the company, Shin-Mirai will grasp the needs of architects and designers and feed this knowledge back to lumber mills and suppliers, thereby working to improve the matching of supply and demand.
In addition, by leveraging the community and latest technological trends gained from this program, Shin-Mirai aims to create mid- to long-term business ideas with an eye on the evolution of AI, leading to the creation of new value in timber distribution and the forestry sector.
*Google Cloud is a trademark of Google LLC.
■ Company Information
Company Name: Shin-Mirai Co., Ltd.
Representative: Junpei Asano, Representative Director
Address: Izumida-cho Bldg. 6F, 5-27-6 Shiba, Minato-ku, Tokyo 108-0014
Established: April 2016
Corporate Website: https://shin-mirai.co.jp/
With the mission of "Sustainable Forest," the company develops its business around "SHIN-MIRAI DataBase," which aggregates industry data.
Timber Information Media "eTREE": https://www.etree.jp/
■ Contact for this release
Shin-Mirai Co., Ltd. Public Relations
pr@shin-mirai.co.jp
■ About Founders at Campus
"Founders at Campus" is a startup support program by Google for Startups.
It provides mentoring by Google employees and industry experts, networking with the entrepreneur community, and growth support through seminars and events.
For more details, please refer to the following website.
View Details
■ Future Initiatives
Shin-Mirai, with its mission of "Sustainable Forest," has been developing and operating the timber platform 'eTREE' for architects and designers, and working to realize sustainable forests and society through its certified timber and traceable timber coordination business.
While interest in timber utilization in the architectural field is growing, challenges such as:
* Not knowing which timber to choose
* Concerns about procurement risks and legal compliance
* Inability to explain environmental considerations and carbon sequestration
still persist.
Through its selection for this program, the company aims to advance timber distribution and timber proposal operations using the latest AI technology and create new business opportunities.
Specifically, by analyzing the timber product data, quotations, and past quotation processes accumulated by the company using Google Cloud™'s latest AI platform and managed services, Shin-Mirai will streamline the creation of quotations and the selection of timber products in timber coordination.
This will improve the accuracy and speed of proposals and reduce the man-hours required for quotation confirmation with partner companies.
Furthermore, by analyzing service usage data from services such as the AI Adviser provided by the company, Shin-Mirai will grasp the needs of architects and designers and feed this knowledge back to lumber mills and suppliers, thereby working to improve the matching of supply and demand.
In addition, by leveraging the community and latest technological trends gained from this program, Shin-Mirai aims to create mid- to long-term business ideas with an eye on the evolution of AI, leading to the creation of new value in timber distribution and the forestry sector.
*Google Cloud is a trademark of Google LLC.
■ Company Information
Company Name: Shin-Mirai Co., Ltd.
Representative: Junpei Asano, Representative Director
Address: Izumida-cho Bldg. 6F, 5-27-6 Shiba, Minato-ku, Tokyo 108-0014
Established: April 2016
Corporate Website: https://shin-mirai.co.jp/
With the mission of "Sustainable Forest," the company develops its business around "SHIN-MIRAI DataBase," which aggregates industry data.
Timber Information Media "eTREE": https://www.etree.jp/
■ Contact for this release
Shin-Mirai Co., Ltd. Public Relations
pr@shin-mirai.co.jp