Mr. Negishi, President of FB Mortgage Co., Ltd., Appointed CCO of Saitama SAICOLO!

Saitama Musashi HeatBears Co., Ltd. (President: Kado Kouta), the organization operating Japan's women's futsal club Saitama SAICOLO, is pleased to announce that Mr. Negishi, President and Representative Director of FB Mortgage Co., Ltd., has been appointed Chief Community Officer (CCO) of Saitama SAICOLO.

This appointment aims to go beyond traditional sponsorship models and further promote club development centered on connecting "community" and "people." As CCO, Mr. Negishi will serve as a hub connecting sponsor companies, driving the creation of a vibrant community where local businesses, athletes, government, and other stakeholders interact through the club, and creating new value through sports.

Additionally, the club will engage in activities beyond competitive sports, such as facilitating exchanges and business matchmaking among sponsor companies and collaborating with local events, to build an environment where the club becomes the heart of the local community.

【Message from President Negishi】

Saitama Prefecture aims to become "Japan's most livable city." I believe achieving this requires sports, residents, and businesses to work together as one.

Sports have the power to connect people and energize communities. Through Saitama SAICOLO, I aim to create a community where not only businesses but also local residents, players, and fans can interact, generating new value and possibilities.

As CCO, I will serve as a cross-sponsor hub and promote an environment where "community," "people," and "businesses" are interconnected, contributing to Saitama Prefecture's further development and the realization of a society where everyone can live comfortably.

◆ About Saitama SAICOLO

Saitama SAICOLO is a women's futsal club operating under the philosophy of "growing together with the community."

Beyond competitive activities, the club actively participates in local events, collaborates with businesses, and promotes sports among children, positioning itself as a community-based club.

Moving forward, the club will continue new challenges as a "club that connects people," together with many companies and local stakeholders.

◆ About Saitama Musashi HeatBears

Saitama Musashi HeatBears is a professional baseball team in the independent league based in Saitama Prefecture. The team is actively involved in community contribution initiatives through baseball and promotes education and regional revitalization through sports.

Company Overview

Company Name: Saitama Musashi HeatBears Co., Ltd.

President and CEO: Kado Kouta

Address: 939 Kubushima, Kumagaya City, Saitama Prefecture

Official Website: https://musashibears.com/

Email: bears@musashibears.com (Contact: Sudo)