Meitens Strengthens "Industrial Park Targeting" Service to Deliver PC and Smartphone Ads to Manufacturing Production Sites

Meitens Inc. (Nakano-ku, Tokyo) has enhanced its advertising service for the manufacturing industry, "Industrial Park Targeting (ExLead-IP)," enabling the delivery of advertisements to PCs and smartphones targeting the production sites of manufacturing companies.

In the manufacturing industry, personnel in charge of production technology, manufacturing, equipment maintenance, quality control, and other areas routinely gather product information on production equipment, industrial machinery, parts, materials, and more. However, a challenge has been the difficulty of efficiently delivering such information to these on-site personnel through general web advertising.

Industrial Park Targeting is a service that utilizes user information from within industrial parks to deliver advertisements to the production sites of manufacturing companies. By delivering ads to users close to the manufacturing floor, it supports B2B companies in expanding awareness of their products and services and acquiring prospective customers.

With this service enhancement, in addition to the previous smartphone delivery, PC advertising delivery is now also supported. In the manufacturing industry, there are many opportunities to gather product and technical information using PCs during work, and by delivering advertisements to both PCs and smartphones, information exposure is realized in more natural business scenarios.

Furthermore, as a means of approaching the manufacturing floor, which is difficult to grasp through industry or job type alone, it is utilized in marketing strategies for companies targeting the manufacturing industry, such as equipment manufacturers, parts manufacturers, machine tool manufacturers, measuring instrument manufacturers, and industrial machinery manufacturers.

Meitens Inc., with its philosophy of "Creating a society where excellent technology reaches the market correctly," provides advertising services specialized for B2B companies. Moving forward, the company will continue to support connecting companies and markets by providing new advertising methods that solve the marketing challenges of the manufacturing industry.

[Service Page] https://meitens.biz/service/industrialpark/

[Company Profile] Company Name: Meitens Inc. Location: Nakano-ku, Tokyo Business Activities: B2B advertising business, digital marketing support, provision of advertising services for the manufacturing industry