Palette Plaza, a specialty photo service store operated by Plaza Create Co., Ltd. (Head Office: Chuo-ku, Tokyo; President and Representative Director: Yasuhiro Oshima), a consolidated subsidiary of Plaza Holdings Co., Ltd., will hold the "2026 Happiness Photo Contest" starting Wednesday, July 1, 2026, to commemorate its 40th anniversary.

The theme of this contest is "Your Happiness."

We are seeking submissions of photos capturing "moments when you felt happiness," such as memories with family, scenery encountered during travels, time spent with friends, or everyday snapshots, from all over Japan.

Palette Plaza Photo Contest Special Site https://www.paletteplaza.jp/cp/photo-contest/

"We want to re-deliver the joy of taking photos and the value of looking back at them."

In recent years, with the spread of smartphones, we have entered an era where anyone can easily take photos anytime. Opportunities to share photos through social media and cloud services have increased, making photos a familiar part of daily communication.

On the other hand, opportunities to look back at taken photos or select a cherished one have become fewer.

On the occasion of its 40th anniversary, Palette Plaza is holding this photo contest as an opportunity to re-experience the joy and value of "a life with photos."

A single photograph holds the emotions and memories of that moment, and a story known only to those present. We hope that your precious "happiness" will reach the hearts of many.

"A photo contest open to entries from anywhere in Japan, even smartphone photos."

Applications can be easily made through the dedicated web page. Participation is possible from anywhere in Japan. Submitted works will be announced on the special website. This is an opportunity to share your favorite photos with many people.

This contest is open not only to photography enthusiasts but also to those who enjoy taking photos with their smartphones.

"Gift certificates for winning entries, and benefits for all applicants."

Gift certificates will be awarded to outstanding entries.

Outstanding Work Award (10 entries): ¥10,000 gift certificate

Palette Plaza Award (20 entries): ¥3,000 gift certificate

In addition, all applicants will receive a 10% OFF coupon usable on the official Palette Plaza app.

"2026 Happiness Photo Contest" Overview

Submission Theme

"Your Happiness"

Application Period

Wednesday, July 1, 2026 – Monday, August 31, 2026

How to Apply

Apply via the special website

https://www.paletteplaza.jp/cp/photo-contest/

Eligibility

Open to everyone

Announcement

Around October 2026, announced on the special website

Prizes

Outstanding Work Award: 10 entries (¥10,000 gift certificate each) Palette Plaza Award: 20 entries (¥3,000 gift certificate each) Participation Prize: 10% OFF coupon for the official Palette Plaza app for all applicants

Organizer

Plaza Create Co., Ltd.

Photo Contest Special Site

Palette Plaza, celebrating its 40th anniversary, will continue to propose the joy of preserving precious moments for the future through photography. Please submit your "happiness" captured in a single photograph.

* For contest rules and details, please visit the special site.

About "Palette Plaza (PALETTE PLAZA)", a Specialty Photo Service Store

Palette Plaza (PALETTE PLAZA) is a chain of photo printing and related service stores operated by Plaza Create Co., Ltd. nationwide. With approximately 140 stores across Japan, it will celebrate its 40th anniversary in 2026 since the opening of its first store.

We offer services that beautifully shape and preserve memories and photos that color our lives, catering to various life scenes, including printing smartphone and digital camera photos, film development, photo book creation, photo merchandise creation, passport photo shooting, video tape dubbing, and iPhone repair.

Palette Plaza Store Image

We will continue to expand services that allow users to preserve photos stored on their smartphones as "experiential value." Through our app, we will provide plans and features that make photo printing and photo merchandise more accessible and enjoyable.

Palette Plaza Official Website URL

https://www.paletteplaza.jp/

Plaza Create Co., Ltd.

Company Name: Plaza Create Co., Ltd.

Head Office Location: 1-8-10 Harumi, Chuo-ku, Tokyo 104-6027

Harumi Island Triton Square Office Tower X, 27th Floor

Representative: Yasuhiro Oshima, President and Representative Director

Business Activities: Businesses related to photos, video, and communication

URL: https://www.plazacreate.co.jp/

Plaza Create aims to increase rich human connections by acting as a planning group that creates "a public square for everyone" where people of all ages can connect with excitement.

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