Puente Inc. Launches 'Japan Market Research' to Support Foreign Companies Entering the Japanese Market via AI and Market Research

Puente Inc. (Headquarters: Saitama Prefecture; CEO: Kazuo Hoshina) is pleased to announce the official launch of 'Japan Market Research' (https://japan-market-research.com/), a market intelligence service that comprehensively supports foreign companies entering the Japanese market.

■ About Japan Market Research

Japan Market Research is a one-stop service that addresses the three major challenges foreign companies face when entering Japan: market understanding, technology localization, and Go-to-Market (GTM) strategy. By integrating market research and technical evaluation—which are often fragmented in traditional consulting—the service delivers four key research documents in as little as one week.

■ Key Features of the Service

【Feature 1】Four Research Documents in One Package

The service provides four comprehensive reports: 'Market & Competitive Analysis,' 'UX/UI & Product Analysis,' 'Tech Stack & Implementation Analysis,' and 'KPI Framework & GTM Strategy,' allowing clients to grasp the full picture of the Japanese market alongside concrete action plans.

【Feature 2】AI-Driven Research for Insights 3x Faster

By utilizing proprietary AI tools for market analysis, the service derives deep insights approximately three times faster than traditional methods, enabling rapid decision-making with a delivery time as short as one week.

【Feature 3】Bilingual Support to Bridge Headquarters and Local Teams

All deliverables are provided in both Japanese and English, eliminating communication gaps between overseas headquarters and local Japanese teams to support swift decision-making by global management.

【Feature 4】End-to-End Support from Research to Development

Market research findings can be directly connected to the development phase. Our offshore development team in Bolivia can implement recommendations derived from the research directly into the product, minimizing the time lag between research and execution.

■ Background of Development

While Japan boasts the world's third-largest economy, it is known for its unique consumer behavior, business customs, and UX expectations, creating high barriers to entry for foreign companies. Traditional market research services often separate 'market research' from 'technology evaluation,' leading to redundant time and costs. Leveraging our expertise in AI-driven Bolivian offshore development and deep understanding of the Japanese market, Puente Inc. developed 'Japan Market Research' to seamlessly connect market analysis, technical implementation, and development execution.

■ Future Outlook

Moving forward, we plan to introduce industry-specific research packages (SaaS...)