BridgeWell Provides Spot AI "ToyTalk" for Seven-Eleven Japan and Shiga Prefecture's "Lake Biwa Day" Collaboration Project

BridgeWell Inc. is pleased to announce that its spot AI service "ToyTalk" will be utilized in an environmental learning and "Biwa-katsu" promotion initiative, jointly conducted by Shiga Prefecture and Seven-Eleven Japan, in conjunction with "Lake Biwa Day" on July 1st.

In this initiative, QR codes will be displayed on the front of PET bottle recycling machines installed at Seven-Eleven stores within Shiga Prefecture. When users scan the QR code with their smartphones, the spot AI "Mr. Love Lake Biwa," created with ToyTalk, will appear and provide interactive support for learning about Lake Biwa and environmental conservation.

Shiga Prefecture promotes various initiatives and activities related to Lake Biwa under the umbrella term "Biwa-katsu." This initiative aims to leverage the everyday action of PET bottle recycling by installing a spot AI, turning it into an opportunity to casually learn about the history and environment of Lake Biwa.

ToyTalk is a spot AI service that allows users to easily access specialized AI guides for specific locations, domains, and periods via QR codes. No app installation is required, and users can ask questions on the spot from their smartphones. It aims to deliver "information that needs to be conveyed" at the local level, such as for tourism, cultural facilities, government counters, environmental learning, and event information, in an easily understandable manner when users want to know.

BridgeWell Inc. will continue to expand the use of ToyTalk in areas such as community-based information dissemination, environmental learning, tourism guidance, and administrative information through collaboration with local governments, companies, and community organizations.

Implementation Overview

Name: Spot AI Collaboration for PET Bottle Recycling Machines on "Lake Biwa Day"

URL: https://toytalk.ai/ai/97d988e0b8089e143558864a8402c285 Implementation Period: July 1, 2026 (Wed) - August 31, 2026 (Mon) Implementation Location: PET bottle recycling machines installed at Seven-Eleven stores in Shiga Prefecture Content: Access the spot AI "Mr. Love Lake Biwa" via QR code displayed on PET bottle recycling machines to learn interactively about Lake Biwa and environmental conservation. Service Utilized: Spot AI Service "ToyTalk" Collaboration: Shiga Prefecture, Seven-Eleven Japan Co., Ltd. Provider: BridgeWell Inc.

About ToyTalk

ToyTalk is a spot AI service provided by BridgeWell Inc. It allows for the creation of AI guides specialized for specific locations, domains, and periods, based on materials such as PDFs, Word documents, images, brochures, and text documents.

Users can start conversations with the AI simply by scanning QR codes posted on posters, signs, flyers, facility displays, etc., without needing to install any apps. It supports voice and text conversations, multilingual support in over 57 languages, dialect support, and usage analysis, and is utilized in a wide range of applications including tourism guidance, facility information, government counters, event information, and environmental learning.

About BridgeWell Inc.

BridgeWell Inc. was founded in 2019 and has been involved in the diaper subscription business for childcare facilities and services for local governments and companies. Based on challenges faced in childcare facilities and local government operations, such as the burden of repeated explanations, low readership of materials, and the need for multilingual support, the company developed the spot AI service "ToyTalk."

Currently, ToyTalk is being utilized in various fields, including tourism, government counters, childcare, welfare, cultural facilities, and corporate field operations.

Comments

Shiga Prefecture Environmental Policy Division (Contact: Kanyasho Higashisaka)

Shiga Prefecture designates July 1st as "Lake Biwa Day" and establishes the period from July 1st ("Lake Biwa Day") to August 27th ("World Lake Day") as the "Biwa-katsu Intensive Period" to strongly promote various activities related to Lake Biwa (commonly known as "Biwa-katsu"), conducting awareness campaigns with the cooperation of various companies and organizations.

This time, as a new collaboration with Seven-Eleven Japan Co., Ltd., who has been a long-time supporter of this initiative, we have created an environmental learning tool (spot AI "Mr. Love Lake Biwa") utilizing "ToyTalk" provided by BridgeWell Inc.

We hope this tool will serve as an opportunity for people to casually learn about the history of "Lake Biwa Day" and the environment of Lake Biwa, and for those who become interested to delve deeper at places like the Lake Biwa Museum.

Seven-Eleven Japan Co., Ltd. Operation Support Department, Community Relations (Contact: Mr. Koga)

In accordance with the comprehensive partnership agreement with Shiga Prefecture, Seven-Eleven Japan Co., Ltd. has continuously implemented collaborations for "Lake Biwa Day" annually.

This year, through a three-party collaboration with BridgeWell Inc., we have been able to prepare a new initiative to learn about "Lake Biwa Day" at Seven-Eleven stores, something unprecedented.

Leveraging the accessibility of convenience stores, which anyone can easily visit, we aim to provide an opportunity to casually deepen one's understanding of "Lake Biwa Day" at Seven-Eleven stores through "Toy Talk." We also aim to introduce our PET bottle recycling initiative, one of our environmental efforts, and hope it will serve as a catalyst for "Biwa-katsu" to protect Lake Biwa.

"Toy Talk's" unique feature is its ability to provide knowledge through dialogue tailored to individual interests, so we sincerely hope many people will enjoy using it.

BridgeWell Inc. Co-Representative Noriaki Tsutsui

We are very pleased that ToyTalk can be utilized in the "Lake Biwa Day" initiative by Shiga Prefecture and Seven-Eleven Japan Co., Ltd.

Lake Biwa is a symbolic presence for Shiga Prefecture and is deeply connected to environmental conservation and daily life. On the other hand, opportunities to learn about the environment and local history tend to be limited to specific events and classes.

By installing a spot AI at PET bottle recycling machines, which are points of daily contact, we believe we can provide an experience where people can casually learn about Lake Biwa as an extension of their recycling actions.

ToyTalk is a spot AI designed to deliver information present in local settings to users at the moment they want to know it. We will continue to expand its use as a system supporting local learning, tourism, environmental awareness, and administrative guidance in collaboration with local governments and companies.

Contact Information

BridgeWell Inc. ToyTalk Business Department Email: marketing@toytalk.ai URL: https://toytalk.ai/