[Berry Scent x Cooling Cosmetics] Limited Edition Cooling* Fragrance Inspired by Strawberry Shaved Ice Released from VASILISA!

Fits Corporation (Headquarters: Minato-ku, Tokyo; President and CEO: Yasuhiro Togashi) announces the limited release of "Vasilisa Grace Rouge Nostalgic Ice Eau de Parfum" on Friday, July 3, 2026, as part of its 2026 Summer "Sweets Collection" from the fragrance brand "VASILISA." This new fragrance offers the scent and cooling sensation※ reminiscent of sweet and sour strawberry shaved ice. Prior to the general release, pre-orders will begin sequentially on Friday, June 19, 2026, at PLAZA stores nationwide (excluding some) and the official online store "FITS you. STORE."

※40mL: Contains Menthol (cooling ingredient), 8mL: Contains Menthyl Lactate (cooling ingredient)

The "Sweets Collection" by VASILISA, a fragrance brand created for modern women with strong personalities, is inspired by sweets. Previously, themes such as "Lemon Cake" and "Nama Chocolate" have been presented. For Summer 2026, the new theme is "Strawberry Shaved Ice."

"Vasilisa Grace Rouge Nostalgic Ice Eau de Parfum" features a scent that evokes an adult shaved ice experience, where the juicy sweetness of strawberries blends with a cool mint and sugar syrup. Befitting a limited summer fragrance, it incorporates a "cooling formula※" that provides a refreshing sensation on the skin, delivering a cool experience as a "cooling cosmetic."

Furthermore, the bottle design embodies the world of strawberry shaved ice. A vibrant rouge color, reminiscent of juicy strawberry syrup, beautifully gradates from the top, evoking the image of syrup melting into ice.

Sweet and juicy berry scents are frequently a topic of discussion on social media. This summer, enjoy a fragrance inspired by strawberry shaved ice, accompanied by a pleasant cooling sensation.

※: 40mL: Contains Menthol (cooling ingredient), 8mL: Contains Menthyl Lactate (cooling ingredient)

Product Outline

■ Brand Name: VASILISA

■ Product Name:

① Vasilisa Grace Rouge Nostalgic Ice Eau de Parfum

② Vasilisa Grace Rouge Nostalgic Ice Eau de Parfum MINI

■ Volume: ① 40mL / ② 8mL

■ Price: ① ¥4,400 (tax included) / ② ¥1,650 (tax included)

■ Pre-order Start Date: Sequential pre-orders begin Friday, June 19, 2026

■ Pre-order Retailers: PLAZA nationwide (excluding some stores)

Official Online Store "FITS you. STORE" https://store.fits-japan.com/shop/product_categories/vasilisa

■ General Release Date: Friday, July 3, 2026

■ General Retailers: Variety stores, discount stores, etc., nationwide (excluding some stores)

[Fragrance Characteristics]

Juicy sweet strawberry blends with cool mint and sugar syrup, enveloped by calm musk and woods. The scent of sweet and sour strawberry shaved ice.

[Edible Note: Sugar Syrup]

Top: Strawberry, Mint, Lemon, Leafy Green

Middle: Muguet, Jasmine, Rose, Geranium

Last: White Musk, Amber, Woody, Vanilla, Sugar Syrup

[Cooling Formula]

Adopts a "cooling formula※" that allows you to feel the coolness of shaved ice on your skin.

This is the first "cooling fragrance" in the "Vasilisa" Nude One series.

※: 40mL: Contains Menthol (cooling ingredient), 8mL: Contains Menthyl Lactate (cooling ingredient)

Brand Introduction "VASILISA"

"VASILISA" is a fragrance brand launched in 2013. The brand name is derived from the ancient Greek word "basilisa," meaning "queen or empress." It creates scents with an elegant and refined worldview for modern women.

In particular, the Eau de Parfum from the "Nude One" series has become popular, with word-of-mouth spreading mainly through social media. It offers gourmand fragrances with sweet, dessert-like scents that are not overly heavy.

■ VASILISA Brand Site: https://store.fits-japan.com/lp?u=vasilisa_fragrance

■ Official Brand Instagram: https://www.instagram.com/vasilisa_fragrance (@vasilisa_fragrance)

Company Profile

■ Company Name: Fits Corporation

■ Representative Director: Yasuhiro Togashi

■ Location: 3-6-1 Kita-Aoyama, Minato-ku, Tokyo 107-0061 Oak Aoyama Building 7F/8F

■ Founded: 1990

■ Main Business Activities:

- Import, wholesale, and sales of overseas brands (fragrances/cosmetics/sundries, etc.)

- Planning, development, manufacturing, and sales of original fragrances/cosmetics/sundries, and licensed products

■ Website: https://fits-japan.com/

■ FITS you. STORE: https://store.fits-japan.com/shop/

■ Instagram: https://www.instagram.com/fits_fragrance/

■ X: https://x.com/FITS_fragrance