What's Appealing About Urbanization Control Areas? Survey Results Announced
Dream Planning Co., Ltd. surveyed 353 individuals on the appeal of Urbanization Control Areas for residential purchase. Top reasons were 'abundant nature and tranquility' (27.8%) and 'large, affordable land' (27.2%).
📋 Article Processing Timeline
- 📰 Published: May 22, 2026 at 18:00
- 🔍 Collected: May 22, 2026 at 09:31
- 🤖 AI Analyzed: May 27, 2026 at 07:32 (118h 0m after Collected)
A questionnaire survey regarding the appeal of purchasing a home in an Urbanization Control Area.
While Urbanization Control Areas are often avoided due to strict construction restrictions, they offer benefits such as low land prices and rich natural surroundings. In an era of diversifying lifestyles, the specific consumer needs regarding the "appeal of Urbanization Control Areas" have remained somewhat unclear.
To address this, Fudosan Kaitori Center, a real estate problem-solving site operated by Dream Planning Co., Ltd. (Yokohama, Kanagawa; Representative Director: Mikito Takahashi), conducted a survey among 353 individuals interested in real estate regarding what they find appealing about Urbanization Control Areas when considering a home purchase.
[Respondent Profile (Total: 353)]
- Gender: Male 199 (approx. 56%), Female 154 (approx. 44%)
- Age Groups: 20s (9.9%), 30s (28.3%), 40s (35.1%), 50s (20.1%), 60s (5.7%), 70s+ (0.8%)
- Survey Period: Feb 21 - March 16, 2026
[What do you find appealing about Urbanization Control Areas?]
1. Plentiful nature and quiet: 27.8% (98/353)
2. Large and cheap land: 27.2% (96/353)
3. No particular appeal: 12.5% (44/353)
4. Ability to keep pets or have a garden: 9.9% (35/353)
5. Less noise: 6.5% (23/353)
5. No appeal/would not buy: 6.5% (23/353)
7. Children can play freely: 4.5% (16/353)
7. Clean air: 4.5% (16/353)
9. Less social interaction: 0.6% (2/353)
Total Respondents: 353 (Single Choice)
The results indicate that for residential purchases in Urbanization Control Areas, people strongly seek a rich living environment and cost performance that cannot be found in urban centers.
"Plentiful nature and quiet" ranked 1st at 27.8%, and "Large and cheap land" followed closely in 2nd at 27.2%. Over half of the respondents identified the unique characteristics of these areas—spaciousness and tranquility—as their main appeal.
This reflects a high demand for a relaxed lifestyle away from the hustle and bustle of the city and a desire to realize an ideal home within a limited budget.
1st Place: Plentiful nature and quiet (27.8%)
The value of natural environments and tranquility, impossible to find in urban areas, was highly rated. Many voices sought a stress-free living environment for a "slow life."
2nd Place: Large and cheap land (27.2%)
Economic benefits were highlighted, with expectations for low-cost realization of lifestyles impossible in city centers, such as "garage houses" or "hobby gardening."
[Selected Comment for 2nd Place]
"The unique merit would be that there is less worry about tall buildings being built nearby, and privacy is easily maintained."
While Urbanization Control Areas are often avoided due to strict construction restrictions, they offer benefits such as low land prices and rich natural surroundings. In an era of diversifying lifestyles, the specific consumer needs regarding the "appeal of Urbanization Control Areas" have remained somewhat unclear.
To address this, Fudosan Kaitori Center, a real estate problem-solving site operated by Dream Planning Co., Ltd. (Yokohama, Kanagawa; Representative Director: Mikito Takahashi), conducted a survey among 353 individuals interested in real estate regarding what they find appealing about Urbanization Control Areas when considering a home purchase.
[Respondent Profile (Total: 353)]
- Gender: Male 199 (approx. 56%), Female 154 (approx. 44%)
- Age Groups: 20s (9.9%), 30s (28.3%), 40s (35.1%), 50s (20.1%), 60s (5.7%), 70s+ (0.8%)
- Survey Period: Feb 21 - March 16, 2026
[What do you find appealing about Urbanization Control Areas?]
1. Plentiful nature and quiet: 27.8% (98/353)
2. Large and cheap land: 27.2% (96/353)
3. No particular appeal: 12.5% (44/353)
4. Ability to keep pets or have a garden: 9.9% (35/353)
5. Less noise: 6.5% (23/353)
5. No appeal/would not buy: 6.5% (23/353)
7. Children can play freely: 4.5% (16/353)
7. Clean air: 4.5% (16/353)
9. Less social interaction: 0.6% (2/353)
Total Respondents: 353 (Single Choice)
The results indicate that for residential purchases in Urbanization Control Areas, people strongly seek a rich living environment and cost performance that cannot be found in urban centers.
"Plentiful nature and quiet" ranked 1st at 27.8%, and "Large and cheap land" followed closely in 2nd at 27.2%. Over half of the respondents identified the unique characteristics of these areas—spaciousness and tranquility—as their main appeal.
This reflects a high demand for a relaxed lifestyle away from the hustle and bustle of the city and a desire to realize an ideal home within a limited budget.
1st Place: Plentiful nature and quiet (27.8%)
The value of natural environments and tranquility, impossible to find in urban areas, was highly rated. Many voices sought a stress-free living environment for a "slow life."
2nd Place: Large and cheap land (27.2%)
Economic benefits were highlighted, with expectations for low-cost realization of lifestyles impossible in city centers, such as "garage houses" or "hobby gardening."
[Selected Comment for 2nd Place]
"The unique merit would be that there is less worry about tall buildings being built nearby, and privacy is easily maintained."
FAQ
市街化調整区域の魅力に関する調査の概要は？
株式会社ドリームプランニングが353名を対象に、2026年2月21日から3月16日にかけて実施したアンケート調査です。
アンケートで1位になった魅力は何ですか？
「自然が多く静か」という回答が27.8%（98名）で1位となりました。
経済的なメリットについての回答結果は？
「土地が広くて安い」が27.2%（96名）で2位となり、コストパフォーマンスを重視する層のニーズが反映されています。
調査を実施した企業とその所在地は？
神奈川県横浜市中区に本社を置く株式会社ドリームプランニングです。
市街化調整区域での住宅購入において重視されている点は？
都市部では得られない豊かな自然環境、静けさ、および広い土地を安価に取得できる点が強く求められています。