Seiban Co., Ltd. announced a sales survey for its 2027 "Tenshi no Hane" randoseru (school bags) leading up to Golden Week. The most popular color for girls is light blue (approx. 27%), while boys overwhelmingly prefer black (approx. 71%). Notably, the popularity of monochrome colors (white and black) among girls has tripled over the past five years. Due to heavier school materials, over half of families chose models with new features designed to reduce physical burden. About 62% of purchases were made at direct stores where customers can consult professionals.
FACT BOX
- Source: PR TIMES
- Category: 其他