Kamogawa Sea World to Launch New TV Commercial Featuring Chiba-Based Band 'This is LAST' on June 20, with Social Media Campaign
Key facts
- Kamogawa Sea World to Launch New TV Commercial Featuring Chiba-Based Band 'This is LAST' on June 20, with Social Media Campaign
- Kamogawa Sea World will air a new TV commercial in the Kanto region from June 20 to 30, 2026, featuring the song 'Himawari' by rock band 'This is LAST.' To commemorate this, a social media campaign titled '#GO Kamo Sea Fes' will be held, offering prizes such as a stay at the Kamogawa Sea World Hotel and signed T-shirts from the band. The initiative aims to attract visitors, particularly a younger audience, and build anticipation for the 'Summer Splash' event.
- Source: PR Times
- Date: June 18, 2026
Direct answer
Kamogawa Sea World will air a new TV commercial in the Kanto region from June 20 to 30, 2026, featuring the song 'Himawari' by rock band 'This is LAST.' To commemorate this, a social media campaign titled '#GO Kamo Sea Fes' will be held, offering prizes such as a stay at the Kamogawa Sea World Hotel and signed T-shirts from the band. The initiative aims to attract visitors, particularly a younger audience, and build anticipation for the 'Summer Splash' event.
- Citation
- Kamogawa Sea World to Launch New TV Commercial Featuring Chiba-Based Band 'This is LAST' on June 20, with Social Media Campaign (June 18, 2026), PR Times
- Source
- PR Times
- Date
- June 18, 2026
Kamogawa Sea World will air a new TV commercial in the Kanto region from June 20 to 30, 2026, featuring the song 'Himawari' by rock band 'This is LAST.' To commemorate this, a social media campaign titled '#GO Kamo Sea Fes' will be held, offering prizes such as a stay at the Kamogawa Sea World Hotel and signed T-shirts from the band. The initiative aims to attract visitors, particularly a younger audience, and build anticipation for the 'Summer Splash' event.
📋 Article Processing Timeline
- 📰 Published: June 18, 2026 at 02:00
- 🔍 Collected: June 17, 2026 at 17:18
- 🤖 AI Analyzed: June 18, 2026 at 19:27 (26h 9m after Collected)
This summer's commercial song will be 'Himawari,' an exhilarating and emotional track by the three-piece guitar rock band 'This is LAST,' which has garnered immense support, especially from young people. The commercial focuses on the song's chorus lyrics to depict an irreplaceable day for a family visiting Kamogawa Sea World in the summer. Look out for the 'sunflower-like' smiles that emerge from encounters with the animals under the blue sky.
To celebrate the broadcast, a social media campaign '#GO Kamo Sea Fes' will start on Saturday, June 20, offering a chance to win a set including a Kamogawa Sea World Hotel accommodation voucher and an original 'Splash T-shirt' signed by 'This is LAST.' Additionally, another social media campaign commemorating the 'Summer Splash' event is scheduled to start on Wednesday, July 1, 2026.
The summer season at Kamogawa Sea World is set to begin on Wednesday, July 1, 2026. Please look forward to 'Summer Splash' while enjoying the upcoming video promotions on TV and the web.
## New Commercial Overview
- **Name**: 'Go Kamo Sea Fes!!' version (TV: 15 sec & WEB: 30 sec)
- **Broadcast Media**: Nippon TV, Fuji TV, TBS
- **Broadcast Period**: Saturday, June 20 - Tuesday, June 30, 2026
- **Broadcast Area**: Kanto region only
- **Other**: A 30-second version will be available on the official website and social media from the same day.
- **Commercial Song**: 'Himawari' by This is LAST
## About This is LAST
Formed in May 2018 in Kashiwa City, Chiba, 'This is LAST' is a rock band whose candid lyrics about real-life experiences and energetic live performances have gained popularity on social media and at live venues, earning strong support from teenagers. They actively perform at major festivals like 'ROCK IN JAPAN FES.' Their 2026 spring live house tour of 28 shows was completely sold out. Their first solo concert at the Nippon Budokan is also sold out, and they are planning a Zepp tour across five cities in 2027, solidifying their position as a leading live band of the Reiwa era.
## '#GO Kamo Sea Fes' Social Media Campaign Overview
- **Campaign Name**: '#GO Kamo Sea Fes' TV CM Broadcast Commemorative Social Media Campaign
- **Target SNS**: X (@kamoseaOfficial)
- **Period**: Saturday, June 20 - Tuesday, June 30, 2026
- **Prizes**:
- ① Kamogawa Sea World Hotel accommodation voucher (for 1 room, up to 4 people)
- ② Two 'This is LAST' autographed original 'Splash T-shirts' (XL size)
- *Blackout dates apply. Valid only on days when the hotel is open but the aquarium is closed between December 2026 and February 2027.
- **Number of Winners**: 2
- **How to Participate**:
- ① Follow the official Kamogawa Sea World X account (@kamoseaOfficial).
- ② 'Quote' the post with the hashtag '#GO Kamo Sea Fes' that will be posted on the morning of June 20.
Winners will be notified via DM after the campaign ends.
FAQ
What are the key facts in this article?
Kamogawa Sea World will air a new TV commercial in the Kanto region from June 20 to 30, 2026, featuring the song 'Himawari' by rock band 'This is LAST.' To commemorate this, a social media campaign titled '#GO Kamo Sea Fes' will be held, offering prizes such as a stay at the Kamogawa Sea World Hotel and signed T-shirts from the band. The initiative aims to attract visitors, particularly a younger audience, and build anticipation for the 'Summer Splash' event.
What is the direct answer?
Kamogawa Sea World will air a new TV commercial in the Kanto region from June 20 to 30, 2026, featuring the song 'Himawari' by rock band 'This is LAST.' To commemorate this, a social media campaign titled '#GO Kamo Sea Fes' will be held, offering prizes such as a stay at the Kamogawa Sea World Hotel and signed T-shirts from the band. The initiative aims to attract visitors, particularly a younger audience, and build anticipation for the 'Summer Splash' event.
What is the source and date?
PR Times: https://prtimes.jp/main/html/rd/p/000001944.000007398.html | June 18, 2026