Actress Haru Co-stars with Penguin Named 'Pen-chiyo' for the First Time! TVCM 'Haru and Penguin's Summer' for 2026 Latest Model Energy-saving Small Cooler 'COCOHIE R8' Released

Oak Lawn Marketing, Inc. (Headquarters: Higashi-ku, Nagoya; Chairman and President: Robert W. Roach), which operates Shop Japan, will begin airing a new TV commercial 'Haru and Penguin's Summer' featuring actress Haru nationwide from Monday, June 8, 2026.

'COCOHIE' (hereinafter 'Coco-hie') is a portable cooling fan that uses a patented cooling technology utilizing water and the phenomenon of evaporative cooling, providing a pinpoint cold breeze of up to -10°C (compared to room temperature) around the user. The 2026 latest model 'Coco-hie R8' features a turbo mode that increases wind speed by approximately 30% compared to previous models, achieving more powerful cooling, and adds a new color option of blue-gray, improving design.

The new CM depicts Haru in a pure white T-shirt and a penguin spending time together in a comfortable space created by the refreshing breeze of Coco-hie. In an interview, when asked what she would name the penguin she co-starred with, Haru replied, 'I'll call her Pen-chiyo-chan. I tend to add 'chiyo' to the names of small, adorable things.' She also showed her charming naming sense. Additionally, during the making, when the penguin puppet was unveiled, she was surprised by its intricate design, laughing and saying, 'It's more realistic than I expected!', conveying a warm atmosphere on set.

Overview of New TVCM 'Penguin and Me and Coco-hie'

■Title: 'Haru and Penguin's Summer'

■Cast: Haru

■Start Date: Monday, June 8, 2026

■Broadcast Area: Nationwide

■URL: 30 seconds ⇒ https://www.youtube.com/watch?v=VJvgx03RumI

15 seconds ⇒ https://www.youtube.com/watch?v=sAh9JnuH7FU

■Special Site: https://www.shopjapan.co.jp/series/coco/lineup/cch/cchr8/

■Story:

The CM begins with Haru in a white T-shirt turning on the Coco-hie at home. As the narration says, 'A cool summer has come to our home,' Haru and the penguin are shown enjoying the refreshing breeze. Impressed by the coolness, Haru cheerfully says to the penguin, 'It's cool, isn't it?' Then she introduces the product to viewers: 'This is Coco-hie.' As the narration says, 'You can carry it lightly like a handbag,' Haru picks up the Coco-hie and moves, with the penguin waddling behind her, flapping its short legs adorably. The penguin watches as water is poured into the tray, and when Haru says 'Done!', the penguin happily flaps its short arms.

The CM shows scenes of comfortable living with Coco-hie nearby—napping, cooking in the kitchen—while a cute interaction occurs when the penguin tries to sneak a fish, and Haru gently scolds it saying, 'Not yet!'

In the courtyard, Haru relaxes eating watermelon while enjoying the cool breeze. When she mentions the low electricity cost, the penguin waves its hands in delight. The CM ends with the narration, 'A refreshing, comfortable summer.'

Post-shooting Interview & Making

She wants to add 'chiyo' to cute things! Names the penguin 'Pen-chiyo' after her dog. The script she opened on set was blank… a spine-chilling experience.

■Interview & Making

URL: https://www.youtube.com/watch?v=tehyiC5R3SI

Q: How did you feel after the CM shooting?

Today's shooting was in a very pleasant space, with sunlight streaming into the room—a truly healing experience. But it was my first time shooting with a penguin; it was a puppet, but it was so realistic that I couldn't stop staring.

Q: When would you like to use the energy-saving small cooler 'Coco-hie'?

The fact that it's portable is very appealing. So I think you can use it anywhere in the house without deciding a fixed place. After a bath when sweat doesn't go away, bringing it close to my face to cool down would feel nice.

Q: What are you passionate about that makes you want to cool down?

I've been into decluttering for a long time. I'm trying hard to organize, but I'm the type who buys gadgets for organizing and ends up with more stuff. So I need to be a bit more rational about that.

Q: Any spine-chilling experience?

In a scary dream I often have when I'm busy, I go to a drama set and a shoot starts for a scene that's not the one I memorized. I panic and try to check the script, but it's completely blank—I wake up thinking 'No way!' That's when I'm really relieved it was a dream.

Q: What would you name the penguin you co-starred with?

I'll call her Pen-chiyo-chan. I tend to add 'chiyo' after names of small, adorable things. I have a dog named 'Koma-chan' at home, but since she always seems like a little girl, I call her 'Koma-chiyo-chan.' So for the penguin, I'd name it 'Pen-chiyo.'

Q: What is your relaxation method at home?

I like to brew and drink tea. I have various types of herbal tea—some for a refreshing morning, some for relaxing evening—and I use them depending on my mood. Taking a moment to have tea relaxes me. Recently, I've been drinking mint herbal tea for a refreshing feel.

■Shooting Making

Dressed in a cool white outfit, Haru approached the shooting after thorough discussions with the director. When the penguin puppet made its first appearance, she was amazed by its detailed craftsmanship, exclaiming 'It's more realistic than I thought!' and eagerly asked the staff, 'Do you study animal movements?' During the courtyard shooting, she let slip a candid comment about the increasingly harsh summer heat: 'Summer is too tough...' but after experiencing the cool breeze of Coco-hie, she beamed and said, 'I have to buy one!' The set was filled with Haru's brightness and the penguin's adorable movements, creating a warm atmosphere. Finally, with a bouquet in hand, she wrapped up the shooting with a refreshing smile.

About the energy-saving small cooler 'COCOHIE R8 (Coco-hie R8)'

Coco-hie is a portable cooling fan. Simply fill the water tank with water and press the switch to cool only your surroundings pinpoint.