How to Achieve 95% Utilization and Save 78,000 Hours Annually: Practical Know-How on Enterprise-Wide AI Adoption Across 19 Nationwide Locations to Be Revealed on July 31 <Free Attendance>

As the adoption of generative AI accelerates, many companies have managed to reach the stage of 'introducing AI tools'.

However, numerous organizations still face challenges such as 'only a few employees using it', 'stuck at the PoC stage', or 'failure to penetrate into frontline operations'. The key determinant of AI success is not the tool itself, but how well it becomes embedded across the entire organization.

In this context, the initiatives of a company that has achieved over 95% internal AI utilization and saved approximately 78,000 hours annually are drawing significant attention.

Details and registration for the seminar are available here.

Ipros Corporation will host a special lecture by Aki Okado, Executive Officer and Division Head of the Corporate Communication Division at Market Enterprise Co., Ltd., at 'Ipros AI 2026 Summer' on Friday, July 31, 2026.

This session will reveal practical case studies from an organization operating across 19 nationwide locations and multiple business units, demonstrating how generative AI was successfully adopted not just by specialists but by all employees. The presentation will cover real-world initiatives—from launching AI projects via internal recruitment to visualizing utilization rates and time savings, and deploying AI evangelists across departments—that led to over 95% utilization and an annual reduction of approximately 78,000 working hours.

Seminar Overview

How to Achieve Enterprise-Wide AI Penetration with 95% Utilization and 78,000 Hours Saved Annually

◆ Speaker: Aki Okado

Market Enterprise Co., Ltd.

Executive Officer, Head of Corporate Communication Division

◆ Date & Time: Friday, July 31, 2026, 13:30–14:00

◆ Venue: GYM-EX (JIMEX), Hall B

[Seminar Details Page] https://ex.ipros.jp/expo/iprosai/seminar/d3-b-4/

Speaker Profile

Aki Okado

Joined Market Enterprise Co., Ltd. as a new graduate in April 2017. After working in sales for the reuse business, she moved into new graduate recruitment, public relations, and corporate branding. She led initiatives such as launching recruitment in the Tokushima region, internal PR, corporate website development, and the establishment of a new corporate branding department. Appointed Executive Officer in July 2025, she currently leads organizational development across HR and PR as head of recruitment and PR functions.

She has also driven enterprise-wide AI adoption, contributing to over 95% internal AI utilization and saving approximately 78,000 working hours annually. She actively shares insights externally, including speaking engagements at Google and AI EXPO.

Key Highlights of the Lecture

◆ Revealing AI Penetration Strategies That Achieved Over 95% Utilization

Why do so many companies fail to institutionalize AI use? This session will introduce concrete initiatives to build an organization where all employees use generative AI in daily operations.

◆ Real-World Process Behind Saving Approximately 78,000 Hours Annually

Beyond results, the session will explain the behind-the-scenes driving structure, internal innovations, and approaches to engaging with frontline teams.

◆ Enterprise-Wide Deployment Know-How Practiced Across 19 Locations and Multiple Businesses

Strategies and operational methods implemented to expand AI adoption across locations and job roles will be shared.

◆ Practical Insights AI Leaders Can Apply Immediately

Learn actionable strategies such as utilization visualization, sharing use cases, and the AI evangelist program—practical takeaways that can be implemented starting tomorrow.

This Lecture Is Recommended For

Those who have introduced AI tools but struggle with frontline adoption

Executives and senior management aiming to promote enterprise-wide AI use

Managers and leaders in DX or AI promotion departments

HR, recruitment, PR, and other professionals involved in organizational transformation

Those seeking practical case studies from companies that have successfully institutionalized AI

Those looking to advance from AI introduction to organizational penetration

About 'Ipros AI 2026 Summer'

A major event collectively referring to two exhibitions: '1st AI/DX Management Challenge Solutions Expo' and '2nd AI/DX Sales & Marketing Expo', positioned as 'an exhibition where you can find AI you can use starting tomorrow'.

The venue will showcase numerous cutting-edge solutions that address corporate challenges, including AI agents, generative AI, sales DX, operational efficiency, and data utilization.

Additionally, numerous expert seminars by industry-leading speakers and companies will be held, offering a broad learning opportunity on the latest AI trends and practical case studies.

Event Overview

Exhibition Name

<Ipros AI 2026 Summer>

1st AI/DX Management Challenge Solutions Expo

2nd AI/DX Sales & Marketing Expo

Special Zone: Physical AI/Robot Zone

Co-located Events

Seminars by leading industry speakers, case study presentations by exhibitors

Dates

Wednesday, July 29 – Friday, July 31, 2026

Registration

Pre-registration required (Free of charge)

Venue

GYM-EX (JIMEX) (2 stops from Tokyo Big Sight Station)

Address

1-10-1 Ariake, Koto-ku, Tokyo

Organizer

Ipros Corporation

Exhibiting Products

— AI/DX Management Challenge Solutions Expo

Management AI, budget vs. actuals tools, business process analysis/BPR support, BI tools, recruitment matching/screening, financial analysis, DX implementation support, etc.

— AI/DX Sales & Marketing Expo

SFA/CRM, MA, sales enablement, business card management tools, meeting minutes AI, online sales tools, personalized marketing, conversational AI, etc.

— Physical AI/Robot Zone

Robot systems, autonomous movement/transportation, image recognition/sensing, system integration/services, collaborative/safety control, digital twin, etc.

Seminar Co-organizers

General Incorporated Association AICX Association

General Incorporated Association Women AI Initiative Japan

Japan Marketing Association (Public Interest)

Official Website

https://ex.ipros.jp/expo/iprosai/

Company Overview

Company Name: Ipros Corporation

Representative: President & CEO Koji Sato

Headquarters: 21F, Shiodome Building, 1-2-20 Kaigan, Minato-ku, Tokyo 105-0022

URL: https://marketing.ipros.jp/company/