A New Breeze for Taneya's Summer Staples! "Honnamayokan Matcha" and "Taneya Kanten Matcha" Featuring Matcha from Tsuchiyama-cho, Shiga Prefecture, Make Their Debut
Taneya is launching new summer staple products, "Honnamayokan Matcha" and "Taneya Kanten Matcha," made with matcha from Tsuchiyama-cho, Shiga Prefecture. This long-established Japanese confectionery, celebrating its 150th anniversary, combines tradition with innovation in its new offerings.
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- 📰 Published: April 21, 2026 at 10:02
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A Japanese confectionery store in Omihachiman City, Shiga Prefecture, celebrating its 150th anniversary in 2022. Omi has long been known as a fertile granary, and Taneya has been trading seeds of grains and root vegetables in this region since the Edo period. Later, in 1872 (Meiji 5), it was founded as a Japanese confectionery store under the same trade name. While preserving the tastes of history and tradition, we continue to refine our sensibilities, creating a world of Japanese confectionery unique to "Taneya" that entrusts seasonal and circulating thoughts, delivering seasonal Japanese sweets.