Back to Origins, Forward to the Future: TATUNG Electric Pot, Taiwan’s National Appliance, Launches Original Model in Japan to Celebrate 10th Anniversary

Tatung Japan Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Ming-Te Yu) is proud to announce the launch of the 'Tatung Electric Pot Original Model,' returning to its roots as it marks 10 years of operations in Japan.

In 2026, the 'Tatung Electric Pot,' a cornerstone of Taiwan's culinary culture, celebrates a major milestone—10 years since its debut in Japan. In this commemorative year, we revisit the 'essence of the electric pot.' To bring the timeless joy of traditional cooking to modern Japanese dining tables, we are introducing the 'Original Model'—the purest expression of the TATUNG Electric Pot's identity—to the Japanese market for the first time.

## Background: A Return to Origins on the 10th Anniversary

Since its launch in Japan in 2015, the TATUNG Electric Pot has brought warm steam and comforting meals to kitchens across the country, supported by countless loyal customers. As we reflect on a decade of growth, we asked ourselves: 'What is the true essence of an electric pot?'

The answer lies in the 'Original Model'—a design cherished across generations in Taiwanese households since its debut. Now, it makes its long-awaited debut in Japan.

## Product Features of the 'Original Model'

With over 20 million units sold cumulatively in Taiwan, the TATUNG Electric Pot is an indispensable household appliance—said to be present in nearly every home. In Japan, it has also earned passionate support from fans of Taiwanese cuisine and discerning consumers who value cooking methods that preserve the natural flavors of ingredients.

This series delivers the 'ultimate simplicity' that has defined the electric pot's history, faithfully preserved in its original Taiwanese form, now carefully introduced to Japanese households.

- The Pure Experience of 'One Switch'

Simple operation with just a heating button. Once the switch pops up, it automatically shifts to warming mode and maintains warmth as long as the plug remains connected.

No timer, no complex settings. This is the ultimate 'cooking experience'—one that values care and attention in the moment of serving.

- Uncompromising Beauty and Durability

The outer pot is crafted from 304 stainless steel, renowned for its excellent corrosion resistance.

Easy to maintain daily, its functional elegance grows more endearing with prolonged use.

- Color Options Honoring Tradition

This series launches in three classic colors: 'Original Red,' 'Original Green,' and 'Original White'—the traditional hues of the TATUNG Electric Pot.

　　　　　Original Red　　　　　　Original Green　　　　　　Original White

## Product Lineup

As the first release of the 'Original Model,' we are launching the following lineup:

　　　　　　　　M Size: Original Red　　　　　　　　　L Size: Original White

## Release and Campaign Information

Release Date: Monday, June 15, 2026

Sales Locations: Sequential launch via official online stores

Campaign Details: A 'Review Campaign' will be held at the official flagship store.

Customers who purchase the eligible product and submit a review will receive, as a gift, an exclusive 'non-sale official merchandise' item.

TATUNG Electric Pot Official Flagship Store

TATUNG Electric Pot Official Website