【Topawards Asia 2026 Award】'Drinkable Publication' wins Asian Design Award. Craft Gin 'ZINE GIN,' which weaves stories, holds a commemorative campaign.
ZINE GIN, a craft gin brand developed by G.K. F.A.R, has won the 'Topawards Asia 2026' international package design award. To celebrate, a campaign is underway offering a 1,000 yen OFF coupon to the first 50 customers for use on their online store.
📋 Article Processing Timeline
- 📰 Published: May 12, 2026 at 20:37
- 🔍 Collected: May 12, 2026 at 12:02
- 🤖 AI Analyzed: May 12, 2026 at 12:35 (32 min after Collected)
G.K. F.A.R (Headquarters: Shibuya, Tokyo) is pleased to announce that its craft gin brand 'ZINE GIN,' which aims to be a companion to ZINE lovers, has won 'Topawards Asia 2026,' an invitation-only package design award exclusive to Asia.
To commemorate this award and share the 'open expression' of ZINE culture, we are offering a '1,000 yen OFF coupon' exclusively to the first 50 customers for use on our official online store.
**What is 'Topawards Asia'?**
Established in 2016, 'Topawards Asia' is an invitation-only package design award exclusive to Asia. Unlike typical application-based awards, it employs a unique process where globally renowned designers and creators judge unique package designs from various Asian countries, collected from a consumer perspective. It is highly acclaimed internationally as 'the package design award chosen by everyone,' and the winning works are disseminated worldwide.
▼ Topawards Asia Official Website: https://www.topawardsasia.com/
▼ ZINE GIN Award Page: https://www.topawardsasia.com/ja/winner-topawards/zine-gin
**Background of the Award: A Design Concept that Embodies a 'Drinkable Publication'**
ZINE GIN was born from the desire to create opportunities for people and stories to 'weave' together through alcohol, based on the concept of 'Stories beyond the glass.' In this award, the following design concepts, which express a worldview as a 'work' rather than merely a beverage, were highly evaluated:
■ **Appearance like a single book** The outer box is designed to mimic a single 'book' quietly lined up on a bookshelf. As you slowly open the lid, like turning the cover of a book, you'll find a mini-ZINE created in collaboration with creators and the core message of the brand. We designed an immersive unboxing experience where the story begins even before you drink.
■ **An open label that accompanies the story**
The L-shaped label placed on the side of the bottle is configured like an 'open book' gently accompanying it. The specification where the message emerges through the transparent liquid of the gin embodies the brand's philosophy of wanting to provide a moment of 'space' to immerse oneself in various stories.
■ **Creative Team**
Creative Director: Meito Shirasaki
Art Director / Designer: Kazuha Nakamoto
Director / Photographer: Takeshi Kudo
**Representative's Comment**
'We are extremely honored to have been selected as a recipient of the Topawards Asia 2026. ZINE GIN was born from the desire to deliver the spirit of 'open expression' inherent in ZINE culture through craft gin. Just as opening the package is like flipping through a ZINE. Just as unseen stories unfold beyond the glass. Encouraged by this award, we will continue to provide opportunities to connect people and stories through alcohol.'
**With respect for ZINE culture. Issuing an open commemorative coupon.**
Typically, publicly releasing coupon codes in press releases is avoided due to the unexpected risk of widespread diffusion. However, ZINE GIN, as a brand that loves 'open expression,' wanted to quickly and openly share the joy of this award with everyone who loves ZINE and design. Please enjoy this special opportunity limited to the first 50 people.
**【Coupon Details】**
Target Product: ZINE GIN (500ml)
Discount: 1,000 yen OFF
Eligibility: First 50 customers (ends when capacity is reached)
Coupon Code: TOPAWARDSASIA2026
How to Use: Enter the coupon code above on the payment screen of the official online store (https://zine-gin.com/).
To commemorate this award and share the 'open expression' of ZINE culture, we are offering a '1,000 yen OFF coupon' exclusively to the first 50 customers for use on our official online store.
**What is 'Topawards Asia'?**
Established in 2016, 'Topawards Asia' is an invitation-only package design award exclusive to Asia. Unlike typical application-based awards, it employs a unique process where globally renowned designers and creators judge unique package designs from various Asian countries, collected from a consumer perspective. It is highly acclaimed internationally as 'the package design award chosen by everyone,' and the winning works are disseminated worldwide.
▼ Topawards Asia Official Website: https://www.topawardsasia.com/
▼ ZINE GIN Award Page: https://www.topawardsasia.com/ja/winner-topawards/zine-gin
**Background of the Award: A Design Concept that Embodies a 'Drinkable Publication'**
ZINE GIN was born from the desire to create opportunities for people and stories to 'weave' together through alcohol, based on the concept of 'Stories beyond the glass.' In this award, the following design concepts, which express a worldview as a 'work' rather than merely a beverage, were highly evaluated:
■ **Appearance like a single book** The outer box is designed to mimic a single 'book' quietly lined up on a bookshelf. As you slowly open the lid, like turning the cover of a book, you'll find a mini-ZINE created in collaboration with creators and the core message of the brand. We designed an immersive unboxing experience where the story begins even before you drink.
■ **An open label that accompanies the story**
The L-shaped label placed on the side of the bottle is configured like an 'open book' gently accompanying it. The specification where the message emerges through the transparent liquid of the gin embodies the brand's philosophy of wanting to provide a moment of 'space' to immerse oneself in various stories.
■ **Creative Team**
Creative Director: Meito Shirasaki
Art Director / Designer: Kazuha Nakamoto
Director / Photographer: Takeshi Kudo
**Representative's Comment**
'We are extremely honored to have been selected as a recipient of the Topawards Asia 2026. ZINE GIN was born from the desire to deliver the spirit of 'open expression' inherent in ZINE culture through craft gin. Just as opening the package is like flipping through a ZINE. Just as unseen stories unfold beyond the glass. Encouraged by this award, we will continue to provide opportunities to connect people and stories through alcohol.'
**With respect for ZINE culture. Issuing an open commemorative coupon.**
Typically, publicly releasing coupon codes in press releases is avoided due to the unexpected risk of widespread diffusion. However, ZINE GIN, as a brand that loves 'open expression,' wanted to quickly and openly share the joy of this award with everyone who loves ZINE and design. Please enjoy this special opportunity limited to the first 50 people.
**【Coupon Details】**
Target Product: ZINE GIN (500ml)
Discount: 1,000 yen OFF
Eligibility: First 50 customers (ends when capacity is reached)
Coupon Code: TOPAWARDSASIA2026
How to Use: Enter the coupon code above on the payment screen of the official online store (https://zine-gin.com/).