【Kanagawa Prefecture Resident Survey of 403 People】 'Dirt Resistance' is 3.5 Times More Valued Than 'Style' for Detached House Exterior Colors!

Soushin Home, a comprehensive renovation company based in Sagamihara City, Kanagawa Prefecture, offers services including exterior painting, roof repair, roof replacement, gutter work, and sheet metal work, primarily serving Kanagawa, Tokyo, Chiba, Yamanashi, and Saitama prefectures. A key strength is on-site confirmation and proposals by their representative with extensive craftsman experience, providing customer-centric home renovation services with detailed explanations of work and estimates.

In a survey conducted by Soushin Home targeting 403 residents of Kanagawa Prefecture, it was revealed that 'dirt resistance' is 3.5 times more prioritized than 'style' when choosing exterior colors for detached houses.

This finding highlights a growing consumer preference for practicality and low maintenance over mere aesthetics in residential exterior design. It suggests that homeowners are increasingly looking for solutions that not only look good but also reduce the burden of upkeep and maintain their appearance over time.

The survey results indicate a significant shift in consumer priorities, moving towards long-term value and ease of care. This trend is likely to influence future purchasing decisions and product development in the housing renovation and building materials sectors.