Date Musha Matsuri 50th Anniversary Collab with Photographer Rui Hashimoto's 'STINGRAY' Brand

To celebrate the 50th milestone of Hokkaido's Date Musha Matsuri, the executive committee has announced a major official apparel collection. The highlight is a collaboration with 'STINGRAY,' a brand by renowned live photographer Rui Hashimoto. The lineup features 13 models, including designs by local illustrators and limited-edition indigo-dyed shirts. Online orders are available from May 11 to May 29, 2026, aiming to bridge traditional festival culture with modern street style for younger generations.