ECPay layout multi-payment applications, March revenue MoM up 38%

ECPay issued a press release stating that with the rapid development of the digital economy, ECPay's operational strategy is gradually shifting from a single cash flow service to a multi-scenario layout integrating data and Artificial Intelligence (AI) applications, strengthening platform value through technological innovation to further drive merchants' business growth.

Last year, ECPay partnered with electronic payment providers to launch the "Cashback Fanduoduo" platform, helping consumers explore multiple brand discounts and redirecting them to merchants' official websites to complete consumption. In the first quarter of this year, the cumulative number of members has exceeded 130,000, and the platform's overall site traffic and page views have climbed simultaneously, bringing stable traffic and conversion opportunities for merchants.

Looking ahead, ECPay said it will comprehensively strengthen AI and data application scenarios, integrate diverse services such as cash flow, store opening platforms, and reward mechanisms, to build a one-stop commercial service ecosystem.