PX Mart's 2025 Revenue Target Set at NT$230 Billion; Chairman Lin Min-hsiung: Online Scrutiny Leads to Humble Self-Reflection
PX Mart Chairman Lin Min-hsiung announced that PX Mart's 2024 revenue exceeded NT$220 billion, with 1,250 stores and 7 million PX Pay members. The company aims for NT$230 billion in revenue and 1,280 stores in 2025. Lin emphasized PX Mart's commitment to ethics and supporting Taiwanese farmers. Associate Manager Liu Hung-cheng stated that electronic labels will be fully implemented by June 2028, with a budget increase to NT$4 billion, expected to save labor and improve efficiency.
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- 📰 Published: April 10, 2026 at 16:23
- 🔍 Collected: April 10, 2026 at 17:00 (37 min after Published)
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In terms of operations, he pointed out that PX Mart has grown steadily over the past year, with revenue exceeding NT$220 billion, over 1,250 PX Mart stores, 21 Daquanlian stores, and 7 million PX Pay members. "We are taking steady steps to do everything well," and through the complementary advantages of supermarkets and hypermarkets, combined with instant delivery and e-commerce services, we hope to be closer to consumers. PX Mart's revenue target for this year is NT$230 billion, with 1,280 stores.
Lin Min-hsiung emphasized that PX Mart prioritizes ethics and integrity, which is the foundation of PX Mart's success. Especially, "if Taiwanese farmers have problems, it's PX Mart's problem." As Taiwan's largest local supermarket, PX Mart bears the responsibility for Taiwanese consumers and disadvantaged farmers, whether farmers cannot export or have surplus produce. PX Mart will continue to cultivate this land in Taiwan and work with farmers and suppliers.
Lin Min-hsiung previously approved the comprehensive introduction of electronic labels in all PX Mart stores across Taiwan. PX Mart Associate Manager Liu Hung-cheng stated that 8 stores are currently testing, and they will be gradually introduced nationwide starting in the second half of the year, estimated to be completed by June 2028. The budget will increase by NT$1 billion to NT$4 billion, which is significant considering PX Mart's capital is only NT$3 billion, demonstrating its investment determination.
After the full introduction of electronic labels, Liu Hung-cheng pointed out that it will save store labor hours, approximately 1.5 to 2 employees, and at the same time enhance the speed of instant delivery picking and strengthen inventory management.
Currently, PX Mart has about 1,260 stores nationwide. Fresh food accounts for 25% of revenue, the largest category, followed by daily products (fresh milk, eggs, frozen fish and meat) at 22%, processed beverages and food at 20%, and daily necessities at 10%. Daquanlian's groceries account for 50%, general daily necessities 25% to 30%, and home appliances 10% (can reach over 20% during year-end sales). (Editor: Pan Yi-ching) 1150410
Lin Min-hsiung emphasized that PX Mart prioritizes ethics and integrity, which is the foundation of PX Mart's success. Especially, "if Taiwanese farmers have problems, it's PX Mart's problem." As Taiwan's largest local supermarket, PX Mart bears the responsibility for Taiwanese consumers and disadvantaged farmers, whether farmers cannot export or have surplus produce. PX Mart will continue to cultivate this land in Taiwan and work with farmers and suppliers.
Lin Min-hsiung previously approved the comprehensive introduction of electronic labels in all PX Mart stores across Taiwan. PX Mart Associate Manager Liu Hung-cheng stated that 8 stores are currently testing, and they will be gradually introduced nationwide starting in the second half of the year, estimated to be completed by June 2028. The budget will increase by NT$1 billion to NT$4 billion, which is significant considering PX Mart's capital is only NT$3 billion, demonstrating its investment determination.
After the full introduction of electronic labels, Liu Hung-cheng pointed out that it will save store labor hours, approximately 1.5 to 2 employees, and at the same time enhance the speed of instant delivery picking and strengthen inventory management.
Currently, PX Mart has about 1,260 stores nationwide. Fresh food accounts for 25% of revenue, the largest category, followed by daily products (fresh milk, eggs, frozen fish and meat) at 22%, processed beverages and food at 20%, and daily necessities at 10%. Daquanlian's groceries account for 50%, general daily necessities 25% to 30%, and home appliances 10% (can reach over 20% during year-end sales). (Editor: Pan Yi-ching) 1150410
FAQ
What was PX Mart's business performance in 2024?
PX Mart's revenue exceeded NT$220 billion in 2024, with 1,250 stores and 7 million PX Pay members.
When does PX Mart expect to complete the full implementation of electronic labels?
PX Mart expects to complete the full implementation of electronic labels in all stores across Taiwan by June 2028.