UTMB World Series × Vibram
Vibram Japan Co., Ltd., the Japanese subsidiary of the Italian sole manufacturer specializing in high-performance rubber soles, announces the extension of its partnership agreement with the UTMB World Series for three additional years.
UTMB World Series Official Website: https://utmb.world/
Vibram and the UTMB World Series began their partnership in 2007, reaching the major milestone of 20 years in 2027.
Through nearly two decades of collaboration, Vibram has supported trail runners worldwide with sole technology offering high grip and durability. Feedback from races and athletes is incorporated into product development, contributing to the growth of trail running.
Kaga Spa Endurance100 by UTMB
In Japan, the "Kaga Spa Endurance100 by UTMB" will be held from June 18 to 21, 2026, in the Yamanaka Onsen area of Kaga City, Ishikawa Prefecture. This event is part of the official UTMB World Series races, gathering many trail runners from Japan and abroad. This will be the second edition in Japan, and further excitement is expected.
Kaga Spa Endurance100 by UTMB Official Website: https://kagaspa.utmb.world/ja
Kaga Spa Endurance100 by UTMB
About the "Innovation Mobile Lab (Vibram Innovation Mobile Lab)" and its Initiatives
The "Vibram Innovation Mobile Lab" is Vibram's sustainability initiative that provides runners with knowledge on proper shoe maintenance and long-term use. At the event venue, athletes and visitors can bring shoes needing repair and receive consultations from specialized staff. Through this initiative, Vibram aims to promote longer product use and reduce environmental impact in sports.
This time, Vibram will set up a "Vibram Innovation Mobile Lab" booth in the EXPO area during the "Kaga Spa Endurance100 by UTMB" and offer consultations and acceptance for shoe repair services as part of this initiative. Craftsmen from the shoe repair specialty store "Rinkutsu" will be invited to the venue to provide advice on sole replacement and repairs.
"Vibram Innovation Mobile Lab" Details
Date and Time: June 18 (Thu) 13:00-18:00 / June 19 (Fri) 10:00-18:00 / June 20 (Sat) 10:00-14:00
Location: Vibram Booth, EXPO Area
Contents: Shoe repair service consultations and acceptance
Kaga Spa Endurance100 by UTMB
Vibram will continue to contribute to the further development of trail running culture and the realization of a more sustainable outdoor sports environment through its partnership with the UTMB World Series.
Vibram Japan Official Instagram
Vibram
We will widely share the behind-the-scenes of Vibram's unique technology and Japan-specific information. Please follow us!
Vibram Japan Official Instagram
Vibram
A brand offering high-performance rubber soles for sports, outdoor, athleisure, safety, dress, and casual footwear. Founded in 1937 in Northern Italy, Vibram revolutionized the outdoor industry by developing the Carrarmato (also known as the "tank sole"), which changed the world of mountaineering. Today, Vibram continues to provide top-quality soles to leading footwear brands worldwide.
[Company Overview]
Company Name: Vibram Japan Co., Ltd.
General Manager: Kevin Stemberger
Japan Office: 1F Cross Side Building, 3-52-1 Sendagaya, Shibuya-ku, Tokyo
Official Website: https://www.vibram.com/jp
Official Instagram: https://www.instagram.com/vibram_japan/
FACT BOX
- Source: PR TIMES
- Category: Partnership
- Products / services: Vibram Innovation Mobile Lab