KEYNICE (operated by Meryshow Japan Co., Ltd.), a brand specializing in personal appliances that blend design with functionality, is proactively offering product sample provision (loans and gifts) and editorial cooperation for television, magazines, web media, and other outlets. We aim to contribute to the value of your content through flexible cooperation tailored to media needs, such as seasonal features, new product reviews, and tie-up projects.
### Background: Home Appliances as 'Partners for Enriching Lives' With the diversification of lifestyles in recent years, home appliances are now required to offer not only functionality but also designs and added values that resonate with daily life. Fans have moved beyond their role of 'summer cooling' to establish themselves as year-round appliances in the form of circulators that create comfortable air environments throughout the year. In the hair iron market, 'care functions' that achieve salon-quality finishes at home and 'portability' for use anywhere have become the new standards. KEYNICE responds to these contemporary needs by providing products that make daily life more comfortable and rich through a balance of sophisticated design and innovative features.
### Value for Media: Full Support from Planning to Publication We provide rapid and flexible support tailored to media planning and schedules:
* **Rapid Sample Provision:** We promptly ship physical samples for product comparison features, studio shoots, and video reviews. Long-term loans are also available. * **Products for Giveaways:** We provide products free of charge for viewer/reader giveaway campaigns on programs, in magazines, or via SNS. * **Long-term Review Samples:** For review projects based on long-term usage (e.g., for web media), we provide products without requiring their return. * **Rich Creative Assets:** We maintain high-resolution digital assets, including white-background product photos, key visuals, lifestyle images, and usage videos, ready for immediate use in article compositions.
### About KEYNICE * **Beauty and Fun:** We believe beautiful things always delight the eye. Our products aim for the highest level of integration between internal functional design and external appearance. * **No Dead Ends:** Our innovation and exploration never stop. We focus on interior and daily necessities, aiming for customers to feel our manufacturing spirit with every use. * **Energy Saving and Environment Protection:** We emphasize sustainability, as symbolized by the two green leaves in our logo, striving for effective resource utilization while meeting consumer needs.
FACT BOX
- Source: PR TIMES
- Category: キャンペーン