OZmall Announces "Wellness Item General Election Sleep Category" and Calls for "Oshi Sleep" Items!
Starts Publishing Co., Ltd.'s "OZmall" (5 million members) will hold a user-participation project "Wellness Item General Election Sleep Category (tentative name)" in June 2026, focusing on sleep. Prior to this, from April 13 to April 27, 2026, the company is recruiting self-nominated entries from manufacturers handling sleep-related products. Eligible products include gadgets, bedding, aroma items, beverages, and supplements related to sleep induction and quality, while skincare and hair care products are excluded. The results are scheduled to be announced in late July 2026.
📋 Article Processing Timeline
- 📰 Published: April 14, 2026 at 01:48
- 🔍 Collected: April 13, 2026 at 17:31
- 🤖 AI Analyzed: April 13, 2026 at 20:22 (2h 50m after Collected)
Starts Publishing Co., Ltd. (Headquarters: Chuo-ku, Tokyo; Representative Director and President: Fumiya Sekine), which operates "OZmall" (5 million members), will hold a user-participation project "Wellness Item General Election Sleep Category (tentative name)" in June 2026, with the theme of "sleep." In this project, sleep items will be featured on OZmall, user voting will be conducted, and the results are scheduled to be announced in late July 2026. Prior to this, we are recruiting self-nominated entries from manufacturers handling sleep items. We encourage you to apply.
■Reference: 2024 Wellness Item General Election published: https://www.ozmall.co.jp/beauty/feature/39719/
■What is OZmall's "Wellness Item General Election Sleep Category"?
This is a user-participation project where manufacturers and OZmall editorial staff's "Oshi Sleep" items are featured on OZmall, and OZmall users vote for the item they are most interested in. It aims to provide an opportunity for users, who tend to choose the same, hit, or best-selling products, to discover new products and find their next desired purchase by voting for "what they are interested in next or want to buy."
■Recruitment Overview
・Application Period: April 13, 2026 (Mon) 12:00 - April 27, 2026 (Mon) 23:59
*If there are many applications, the deadline may be closed earlier than scheduled.
・Target: Manufacturers (brand managers) handling sleep-related products
・Eligible Products:
- Products falling under the sleep genre
*Skincare and hair care products are excluded; gadgets, bedding, aroma items, beverages, supplements, etc., related to sleep induction and quality are eligible.
*Products featured in the "Warm Item Category" held in December 2025 and the "Skincare Item Category" held in March are excluded. (Products that were entered but not featured are eligible.)
- For released products: Sleep-related products with sales performance in the past year (since April 2026)
- For unreleased products: Sleep-related products that will start sales (including pre-sales) by July 30, 2026 (Thu)
*Online-only and store-only products are also eligible for entry. *There are no price restrictions.
・Priority Listing Conditions:
While all eligible products can be entered, products meeting the following conditions are planned to be given priority for listing:
- Products that have not been selected as 1st to 3rd place in either sales or number of units sold categories.
- Products that have not received awards in the past.
・Notes:
- Multiple product entries within the same brand or series are not allowed (e.g., different capacities, different flavors are not allowed).
*Only one product entry per brand and series.
*The editorial department will select the featured items from the entered items. Please note that not all entered items will be featured.
■Results Announcement
・Voting Period: Mid-June 2026 - Early July 2026 (tentative)
・Results Announcement: Scheduled for late July 2026
■How to Apply
Please fill out the required information in the form below and apply.
https://www.ozmall.co.jp/enquete/IndexTalkappi.aspx?id=3307
■Application Steps
1. Enter the relevant item via the application form.
2. Notification of listing
Only if a listing request is made, we will contact you via the registered email address approximately 10 business days after the application deadline (April 27).
3. Respond to the questionnaire and deliver photos of the relevant items by the deadline.
4. Confirm the first proofreading, etc., by the deadline → "Wellness Item General Election Sleep Category (tentative)" article published.
Other OZmall Healthcare Projects: "Watashi no Hokenshitsu" (My Infirmary)
[What is "Watashi no Hokenshitsu"?]
A "health room" for adults where women can easily visit!
Women who work hard every day often have minor ailments and worries. Therefore, we pick up healthcare concerns that everyone is interested in, such as gut health, oral care, and sleep! We introduce the mechanisms of worries, solutions, and habits to incorporate, along with discussions with experts and professionals. Let's face our minds and bodies and spend our days positively.
■"OZmall Beauty" A
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