French Historic Winery's New Casual Wines "Bellemer Cabernet Sauvignon/Chardonnay" to be Released on Tuesday, March 31st

Sapporo Beer Co., Ltd., a group company of Sapporo Holdings, will launch a new brand of French wine, "Bellemer Cabernet Sauvignon/Chardonnay," nationwide on Tuesday, March 31, 2026. These wines are produced by Barton & Guestier, the oldest historic winery in Bordeaux, France, which has received high international acclaim, including being named "Europe's Best Winery" at the Wine Star Awards 2024. Sapporo Beer began winemaking in 1976 and has refined its quality and techniques while adapting to Japan's climate and tastes. "Bellemer" is a product that combines French tradition with our company's deep understanding of Japanese palates, proposing to further enrich daily dining tables. Through "Bellemer," we aim to explore new "charms and possibilities of alcohol." ■"Bellemer Cabernet Sauvignon" Product Overview 1. Product Name Bellemer Cabernet Sauvignon 2. Packaging 750ml bottle 3. Item Fruit wine 4. Alcohol Content 13% *Alcohol content may change. 5. Release Date/Region March 31, 2026 (Tuesday) / Nationwide 6. Suggested Retail Price Open price 7. Flavor Characteristics ・Very rich aroma, characterized by nuances of cassis and blackberry fruits. ・Mellow on the palate, with juicy fruitiness and gentle tannins, well-balanced. ■"Bellemer Chardonnay" Product Overview 1. Product Name Bellemer Chardonnay 2. Packaging 750ml bottle 3. Item Fruit wine 4. Alcohol Content 12.5% *Alcohol content may change. 5. Release Date/Region March 31, 2026 (Tuesday) / Nationwide 6. Suggested Retail Price Open price 7. Flavor Characteristics ・Harvesting fully ripe fruits results in a rich fruitiness and mellow taste. ・Aroma reminiscent of apples, pineapples, and mangoes spreads, characterized by refreshing acidity. Sapporo Beer Co., Ltd. Customer Center Tel: 0120-207-800