Eisai to Relaunch 'Chocola BB Gold Rich R' on June 8 with 16 Active Ingredients for Total Body Fatigue

Eisai Co., Ltd. (Headquarters: Bunkyo-ku, Tokyo) will relaunch 'Chocola BB Gold Rich R' (designated quasi-drug, 50mL), a nutritional drink effective against full-body fatigue, starting June 8, 2026, across drugstores, convenience stores, and EC sites in Japan.

Following the discontinuation of 'Chocola BB Gold Rich' in January 2024, the company received numerous requests from customers for its return. In response, the product is being reintroduced as 'Chocola BB Gold Rich R,' where the 'R' symbolizes 'Reborn.'

The new formulation includes Vitamins B2 and B6 to produce essential energy, alongside 1,500mg of taurine. It also features six herbal extracts: Ginseng, Jujube, Ginger, Angelica, Goji Berry, and Longan. With a total of 16 active ingredients—the highest in the Chocola BB series—the product is specifically designed to address full-body fatigue and skin concerns caused by poor nutrition.

Since its inception in 1952, the Chocola BB brand has evolved over 70 years to meet various healthcare needs. Eisai remains committed to supporting the 'beauty and vitality' of consumers through its diverse product lineup.

Product Overview - Product Name: Chocola BB Gold Rich R [Designated Quasi-drug] - Suggested Retail Price: 544 yen (excluding tax) - Manufacturer: Eisai Co., Ltd.