Reiwa Shuppan has launched a 'Corporate Fanbook' production plan that compiles the charm of companies, restaurants, stores, and facilities into a single book. Corporate Fanbooks are publications that deeply convey the charm and worldview of these entities to readers. Recently, they have gained attention as new means of customer engagement and brand understanding. In January 2026, 'World Business Satellite' introduced the increasing number of Corporate Fanbook publications, with a cumulative issue of over 1 million copies, as a new means of customer acquisition. This service not only introduces products and services but also compiles the brand's worldview, staff sentiments, on-site dedication, and points of contact with users into a single book, supporting the creation of fans, promoting store visits, and acquiring new customers. Acca Communications LLC, which operates Reiwa Shuppan, has been involved in website creation and promotional support for over 15 years. However, they have recently felt that SNS and websites have limitations in deeply and lasting conveying the charm of companies and stores. Therefore, in autumn 2024, they established 'Reiwa Shuppan' as a new publishing business. So far, they have published over 40 books, mainly business books and photo collections. Leveraging their achievements and know-how, they will fully commence providing 'Corporate Fanbooks' that deliver the charm of companies and stores as 'content you want to read.' Reiwa Shuppan emphasizes editing not just product introduction booklets but also the 'reasons to like.' For example, by carefully visualizing the store's dedication, the behind-the-scenes of development, staff introductions, brand stories, ways to enjoy, and reasons for being loved by users, they deepen brand understanding and create opportunities for store visits and purchases. Possible genres for production include services, stores, restaurants, school classrooms, dog cafes, and cat cafes (introducing staff dogs and cats), among others. From compositions that highlight the appeal of photos to highly readable editing, they can plan according to the characteristics of brands and services. The specifications and distribution of the books are based on A4 or A5 size, 50 to 72 pages, and cover planning, page design, ISBN acquisition, Amazon sales, and e-book conversion. If necessary, interviews, writing, photography, and press release creation are also provided as options. As they adopt the POD (Print On Demand) method, small-lot production is possible, and it is also a characteristic that can be introduced while suppressing inventory risk. The reference prices for the Corporate Fanbook Plan are as follows. Graphic-based publishing (photos as main content): 150,000 yen~ Text-based publishing (text as main content): 500,000 yen~ * Production and publishing costs vary depending on the number of pages, content, and whether interviews or writing are included. * For details, please request an estimate individually. * Existing content such as in-house columns, service pages, and SNS can also be utilized. Reiwa Shuppan regards publishing not just as a printing service but as branding support to visualize the charm of companies. By compiling into a single book the philosophy, corporate culture, background of products and services, and staff sentiments that cannot be fully conveyed on SNS or websites, they can deeply convey the uniqueness of the company and leave it as an asset that can be used for recruitment, sales, and public relations. For more details on the Corporate Fanbook Production and Publishing Plan, please visit https://reiwasyuppan.jp/fanbook About Reiwa Shuppan [Reiwa Shuppan] https://reiwasyuppan.jp/ Reiwa Shuppan not only publishes books but also firmly supports strategies to enhance the branding of authors from a web marketing perspective. ▼ Book Publishing By utilizing POD publishing, it is possible to publish at a low cost with significantly reduced initial costs compared to conventional self-publishing (What is POD publishing? https://reiwasyuppan.jp/pod-publishing/). Publishing both paper books and e-books (including cover, typesetting, figure creation, and submission data creation) Corresponding to 7 countries: Japan, America, Britain, Germany, France, Italy, and Spain Multilingual publishing is possible Standard Publishing Plan (Monitoring Campaign) Text-based publishing: https://reiwasyuppan.jp/lp/text/ Graphic-based publishing: https://reiwasyuppan.jp/lp/photobook/ ▼ Marketing Support Brand building support through the construction of book-dedicated landing pages (websites) Press release creation and distribution Creation of publication announcement cards ▼ Inquiries · Material request: https://reiwasyuppan.jp/request/ · Inquiries: https://reiwasyuppan.jp/contact/ <Phone number dedicated to Reiwa Shuppan> 050-3187-8210 (Weekdays 10:00-18:00) * Voice guidance will be played. ▼ Operating Company [Acca Communications LLC] https://www.accacom.jp/ Company Name: Acca Communications LLC Representative: Representative Member Miyuki Ito Location: 2-22-14 Minami-Aoyama, Minato-ku, Tokyo 107-0062 Established: July 7, 2011 TEL: 050-3159-6003 (Representative) ▼ Business Content · Website creation, net shop support, consulting · Seminar business, corporate training · Internet media, advertising agency · Planning, production, and publishing of books [Inquiries regarding this matter] Reiwa Shuppan Public Relations https://reiwasyuppan.jp/contact/
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- Source: PR TIMES
- Category: New Product