ZenGroup Inc. (Headquarters: Chuo-ku, Osaka) announced that 'ZenPop', its cross-border e-commerce service for overseas stationery, will begin selling a stationery subscription box themed 'Ranch Craft' from Friday, May 1, 2026.
This box was planned in response to requests from overseas fans who wanted 'horse-themed items'. It is a creative set packed with motifs symbolizing a farm, such as horses, sheep, and cows, and elements of crafting like drawing, cutting, pasting, and folding. Through a peaceful worldview that connects with nature and animals, it delivers time to calmly engage in creation in daily life.
May Box: About Ranch Craft
'Ranch Craft' is a box that allows users to feel the unique texture of stationery and the joy of creation, with motifs of farm animals and idyllic landscapes.
This box was born from the voices of fans in the ZenPop community who expressed a desire for 'horse items'. Overseas, especially in North America, where many of ZenPop's main users are located, horses have been deeply connected to people's lives and culture. Even today, they are loved as close partners through horseback riding, leisure, tourism, and therapy.
In addition to animal motifs like horses, sheep, and cows, items such as origami and watercolor brush pens are selected that can be used for journal decoration, journaling, and watercolor expression.
Featured Items (Partial Introduction)
1. Toyo Animaru! Origami This is an origami set where you can fold and display farm animals. It comes with a farm background sheet, so by arranging the folded animals, a peaceful farm landscape spreads out. It is engaging enough for adults to get absorbed in, and can be enjoyed by folding and displaying, or by cutting the origami and pasting it into planners or notebooks as journaling material.
2. Kuretake Kuretake Fudegokochi Water Brush Pen mini Medium Celise This item allows you to draw the sky and grasslands of the farm, and the expressions of the animals with soft watercolor techniques. Since it uses water, no brush washing is required, making it easy to enjoy watercolor painting anywhere. Combined with the included 'Pastel' set, you can also try blending and mixing colors. It is also recommended for those who wanted to start watercolor painting but felt troubled by the preparation and cleanup.
[Box Details]
Release Date: Friday, May 1, 2026 Price: From US$23.79 (as of April 30, 2026. Varies depending on contract period and purchase time. Please check the purchase page for the latest price) Sales Method: EC site (https://zenpop.jp/japanese-stationery-pack)
*The sales page will be updated with this product content from Friday, May 1, 2026.
About ZenPop, a Cross-Border Stationery EC Service
'ZenPop' is an EC service that delivers Japanese stationery to overseas users. Since its launch in October 2016, it has carefully selected stationery with a different theme each month and provided it to over 128 countries worldwide.
A cumulative total of 220,000 users have registered, with approximately 70% of registered users coming from North America.
In June 2025, in addition to the traditional subscription boxes, individual item sales also began. With the concepts of 'Japanese', 'Curation', and 'Inspiring', ZenPop transmits the unique charm of Japanese stationery, such as the warmth of materials and meticulous care, to the world.
ZenPop also endeavors to support the overseas expansion of domestic manufacturers, acting as a bridge to deliver Japanese stationery to the world. We welcome inquiries from manufacturers and brands interested in overseas sales through subscription boxes.
- Overseas service page: https://zenpop.jp - Contact for domestic manufacturers: https://zen.one/zenpop - Official SNS: Instagram / Discord / TikTok / YouTube
Company Overview
ZenGroup Inc. has a vision of '20% of global cross-border e-commerce sales to Japan' and provides a one-stop service for overseas expansion, from overseas sales platforms to promotion and creative services.
- ZenMarket: Overseas purchasing agency service - ZenLink: Customer acquisition support cross-border EC banner (promotes Japanese companies' overseas expansion) - ZenPromo: Overseas promotion service (advertising agency/marketing) - ZenPop: Overseas EC service for stationery - ZenPlus: Cross-border E
FACT BOX
- Source: PR TIMES
- Category: New Product
- Organizations: Kuretake
- Products / services: ZenPop / ZenMarket